Senior CRM Process Owner
The CRM and Business Excellence team in Zalando’s Partner Platform Business is looking for a Senior CRM Process Owner to bridge the gap between core Salesforce platform development and strategic business operations. Your mission is to drive revenue operations and build scalable processes, optimizing partner experiences through AI-enabled efficiency and productivity improvement initiatives. Join us to lead high-impact projects powered by Agentforce and advanced data automation, elevating our strategic growth through cutting-edge technology.
INCLUSIVE BY DESIGN
At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, or marital status from your application. We only assess candidates on their qualifications and merit.
We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need, so we can best support you throughout the hiring process.
do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy
Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups
WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)
Salesforce Product Leadership
Lead the design and refinement of best-in-class workflows for the entire partner lifecycle, including acquisition, contract management, onboarding, and Service Cloud.
Proactively identify and replace "offline" processes (like manual spreadsheets or disconnected tools) with integrated Salesforce solutions to ensure a single source of truth.
Evaluate systemic impact: Assess how new features or process changes affect downstream systems, such as BI reporting or revenue recognition, ensuring no disruption to the ecosystem.
Drive AI-Enabled Innovation: Oversee the functional implementation of cutting-edge Salesforce technologies, such as Agentforce and Einstein, to automate partner segmentation and drive operational ROI.
Process Governance & Design
Design intuitive workflows and Salesforce configurations (validation rules, page layouts, flows) that prioritize user experience and data integrity.
Standardize Documentation: Map business processes using industry standards (like BPMN) to maintain a clear, scalable landscape of our operations.
Maintain Data Integrity: Oversee data management practices at the entry point to ensure high-quality data for operational dashboards and executive reporting.
Operational Excellence
Bridge the Business-Tech Gap: Act as the primary liaison between non-technical business units and engineering teams, translating requirements into precise execution tickets and user stories.
Coordinate Cross-Functional Releases: Ensure successful go-live strategies by managing releases and preparing documentation to drive high user adoption.
Own Quality Assurance: Lead User Acceptance Testing (UAT) to ensure that technical deliverables perfectly align with the original business requirements.
Manage Stakeholders: Navigate complex environments to achieve consensus on process changes, balancing competing priorities across different business units.
Adoption & Enablement
Empower End-Users: Create and deliver engaging training sessions and accessible documentation to ensure high adoption rates and minimal friction.
Deliver Actionable Insights: Build and maintain Salesforce dashboards and list views that provide managers with real-time visibility into team performance and pipeline.
Mentorship: Support the growth of junior process managers and consultants by sharing best practices in process mapping and Salesforce configuration.
WE’D LOVE TO MEET YOU IF
Expertise 5+ years in Salesforce Platform Development, experience building standardized intervention playbooks for partner performance and monetization.
Technical Proficiency Proven track record of implementing Salesforce Flows ,configurations and AI-driven automation via Agentforce or Einstein to drive productivity.
Certifications Required Salesforce Certified Administrator and Platform App Builder; Sales or Service Cloud Consultant certifications are highly preferred.
Methodology Strong experience in Agile/Scrum environments, proficient in managing backlogs in Jira and mapping processes in Signavio/Other process mapping tools.
Stakeholder Impact Exceptional ability to influence senior leadership by translating technical AI capabilities into clear business value and operational ROI.
Analytics: Experience in CRMA (Salesforce CRM Analytics) will be highly appreciated as we look to drive deeper data-driven insights for our partner ecosystem.
OUR OFFER
Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.
Employee shares program
40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners
2 paid volunteering days a year
Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration
Work from abroad for up to 30 working days a year
27 days of vacation a year to start
Relocation assistance available (subject to prior agreement)
Family services, including counseling and support
Health and wellbeing options (including Gympass)
Mental health support and coaching available
Drive your development through our training platform and biannual peer-to-peer review
Learn all about Zalando and our values here: https://jobs.zalando.com/en/?gh_src=22377bdd1us

Welcome to Zalando. Here’s some key info about us:
Our position and vision:
- We’re Europe’s leading online platform for fashion and lifestyle.
- Founded in Berlin in 2008, we bring head-to-toe fashion to more than 50 million active customers in 25 markets; offering clothes, footwear, accessories, and beauty.
- We're building the ecosystem for fashion and lifestyle ecommerce.
Our offering:
- Our assortment of international brands ranges from world-famous names to local labels
- Our platform is a one-stop fashion destination for inspiration, innovation, and interaction
- As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners, and friends of our brand.
- Our logistics network with 12 centrally located fulfillment centers allows us to efficiently serve our customers throughout Europe, supported by warehouses in Italy, France, Poland, and Sweden with a focus on local customer needs.
Our beliefs:
- Our ambition is to combine our passion for self-expression through fashion with our unwavering commitments to sustainability and D&I
- We promote an inclusive corporate culture that welcomes different perspectives and brings together people from diverse backgrounds. We want to ensure a non-discriminatory and supportive working environment for each of our employees to thrive. It’s a journey that all teams are on together, centered around the values we uphold.
- We believe that our integration of fashion, operations, and online technology gives us the capability to deliver a compelling value proposition to both our customers and fashion brand partners.