Job Description

About Curology

Curology's mission is to make effective, personalized skincare accessible We were founded by dermatologists who believe everyone should have access to skincare products that actually work. Today, our licensed dermatology providers have helped millions of patients across all 50 states make that mission a reality.

We combine expert medical care with personalized prescription formulas and dermatologist-developed skincare essentials to deliver science-backed solutions that meet people where they are. Join us in our mission to transform skin health and enhance lives—one patient at a time.

Mission of the Role

The mission of the Senior Copywriter is to shape the voice of Curology's brands, producing persuasive, strategically grounded copy that moves consumers from awareness to conversion across all touchpoints. Reporting to the Senior Creative Director, the Senior Copywriter owns copy development for Curology and Agency skincare brands, spanning product packaging, digital advertising, email/SMS, social media, and website content.

Success in this role requires an ability to translate marketing objectives into clear, consumer-friendly messaging while maintaining rigorous brand consistency. The Senior Copywriter also anchors trust across the business by collaborating closely with medical and legal partners to ensure all copy meets compliance requirements, protecting patient trust at every touchpoint.

Essential Functions and Impact Areas

Copy Development & Brand Voice

• Develop marketing copy for Curology and Agency skincare brands, including (but not limited to) product packaging & PDP, websites, paid ads, organic social, and email/SMS.
• Maintain and evolve the brand voice consistently across all channels and consumer touchpoints, upholding brand guidelines while innovating over time.
• Translate marketing objectives into copy that is both strategic and compelling, simplifying complex information into clear, consumer-friendly messaging.
• Apply SEO best practices and platform conventions to optimize copy performance across digital channels.
• Edit and proofread meticulously to ensure clarity, accuracy, consistent casing, and error-free grammar and spelling throughout all deliverables.

Campaign & Content Strategy

• Partner with designers and creative peers to develop concepts, big ideas, and cohesive copy and visual expressions for go-to-market campaigns.
• Contribute a clear creative point of view during concepting, grounding ideas in category trends and consumer behavior.
• Craft consumer insight-driven copy that guides prospective customers through the awareness-to-conversion journey.
• Draw on knowledge of the skincare and beauty landscape, including emerging trends and cultural context, to develop copy that connects authentically with target audiences.

Cross-Functional Execution

• Partner with Lifecycle, Paid Media, SEO, and AIO/GEO teams to align copy strategy across performance and owned channels.
• Partner with Medical and Legal teams to refine and clear all copy, ensuring compliance without sacrificing effectiveness.
• Engage confidently with Commercial leadership, bringing a clear, informed point of view into cross-functional discussions.
• Communicate proactively and transparently in a remote environment, flagging blockers and pivoting as business needs shift.
• Manage multiple projects simultaneously and independently, meeting deadlines with minimal supervision.
• Navigate ambiguity with a proactive mindset – this role operates in a high-change environment where the ability to adapt, maintain quality, and keep moving is essential.

Requirements

Minimum Requirements

• 5+ years of copywriting experience in skincare, beauty, or an adjacent consumer health or wellness category.
• Demonstrated track record producing effective copy across multiple marketing channels, including email, social, digital advertising, and web.
• Portfolio that showcases impactful headlines, polished long-form and short-form copy, and clear adaptability across platforms and formats.
• Ability to simplify technical or clinical skincare information into consumer-friendly, brand-appropriate messaging.
• Working familiarity with SEO best practices and how they apply to web copy and product content.
• Experience working with medical, legal, or compliance reviewers to refine copy within regulated or sensitive categories.
• Proven ability to manage a high volume of concurrent projects independently in a remote-first environment, taking initiative without waiting to be directed.
• High adaptability in unstructured, fast-changing environments – comfortable making sound creative decisions when priorities shift, direction is incomplete, or the path forward is unclear.
• Openness to AI tools and an interest in understanding where they can improve copy workflows; willingness to learn and adapt as the toolset evolves.

Location

Remote – United States

Benefits

Benefits & Perks

• 💰 Competitive compensation and equity package (RSUs)
• 🥼 Comprehensive benefits: Medical, dental, vision, FSA and HSA, supplemental coverages (critical illness, accident, hospitalization), and 401(k)
• 🧘 Access to wellbeing perks, including OneMedical, Spring Health, SoFi, and Employee Assistance Program
• 🌴 Flexible paid time off and holiday policy
• 🐣 Paid parental leave (birthing and non-birthing parents)
• 💜 Employee donation matching program
• 🫱 Culture Committee and employee resource groups for virtual and in-person connectivity
• ✨ Complimentary VIP Subscription to Curology or Agency, plus online retail discount

The estimated base salary range for this role is $120,000 – $140,000 per year, plus a competitive equity package and benefits. Actual compensation will be determined based on several factors, including location, skills, experience, and job-related expertise.

Our Typical Interview Process*

*Subject to change based on role

• 30 minute Recruiter screen (phone)
• 30-45 minute interview with a Hiring Manager (Google Meet or Zoom)
• 30-45 minute technical assessment, case study, or peer interview(s) (Google Meet or Zoom)
• 30-45 minute final round interview with Hiring Manager or Team Leader (Google Meet or Zoom)

Candidates Using AI

At Curology, we invest in responsible use of AI tools to help our teams innovate and solve challenges. Please feel free to use AI to:

• Refine and polish your application materials
• Research Curology and the role
• Prepare for your interviews

Please refrain from using AI tools during live interviews, unless our hiring team has instructed you otherwise. (Note: These guidelines do not apply to reasonable accommodations. If you require a reasonable accommodation at any point during our interview process, please notify your recruiter.)

Curology's Operating Principles

• One Curology, One Team
• Be Candid, Then Commit
• Lead with Curiosity
• Trust but Verify
• Use Peripheral Vision
• Move Quickly, Think Deeply
• Protect Trust at Every Touchpoint

Equal Employment Opportunity: Curology provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any kind. Employment decisions are made without regard to race, color, religion, creed, ancestry, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, genetic information, disability status, military or veteran status, or any other characteristic protected by federal, state, or local law.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Curology is committed to creating an inclusive environment where all team members feel welcomed, supported, and empowered to do their best work.

Fair Chance Statement: In accordance with the San Francisco Fair Chance Ordinance and other applicable laws, Curology will consider qualified applicants with arrest and conviction records for employment in a manner consistent with those requirements.

CCPA Notice: As required under the California Consumer Privacy Act (CCPA), applicants residing in California can review our Privacy Notice to California Employees, Contractors and Applicants to learn more about how we collect and use personal information.

Disclaimer: This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.