Purpose of the role
To design the end to end journey of a service to enable a user to complete their goals. The work may involve the creation of, or change to, transactions, products and content across both digital and offline channels provided by different parts of Barclays.
Accountabilities
Assistant Vice President Expectations
All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.
Join Barclays as a Senior Conversational AI Analyst and lead the evolution of our digital landscape. We are looking for a customer-obsessed, forward-thinking leader to spearhead our Conversational Assistant and AI function within the Digital Customer Experience team. In this role, you will drive innovation, leverage cutting-edge technology, and redefine customer experiences across our digital offerings. You will deliver Conversational Banking services, including chat, conversational self-service, and fallout prevention, while shaping the model team structure for managing technology and concepts in this space, including AI/ML and advanced data analysis.
To be successful in this role, you will need the following:
Extensive experience in conversation design, with a strong track record of creating engaging, user-focused interactions.
Exceptional cross-functional communication and influencing skills, enabling you to collaborate effectively across teams and drive alignment.
Proven leadership abilities.
Other highly valued skills include:
Advanced knowledge of NLP, with the ability to apply it to real-world conversational AI solutions.
Strong data-driven decision-making skills, leveraging insights to inform design and strategy.
Vision for conversational AI products, including experience integrating search and virtual assistant capabilities.
You may be assessed on the key critical skills relevant for success in role, such as risk and controls, change and transformation, business acumen, strategic thinking and digital and technology, as well as job-specific technical skills.
The successful candidate can be based in London (Luke Street) or Knutsford (Radbroke Hall)

Barclays is a British universal bank. Our vision is to be the UK-centred leader in global finance. We are a diversified bank with comprehensive UK consumer, corporate and wealth and private banking franchises, a leading investment bank and a strong, specialist US consumer bank. Through these five divisions, we are working together for a better financial future for our customers, clients and communities.
With over 325 years of history and expertise in banking, Barclays operates in over 40 countries and employs approximately 83,500 people. Barclays moves, lends, invests and protects money for customers and clients worldwide.
Barclays is a trading name of Barclays Bank PLC and its subsidiaries. Barclays Bank PLC is registered in England and is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Registered in England. Registered No. 1026167. Registered office: 1 Churchill Place, London E14 5HP.