General Motors

Senior Content Designer, Human Interface Design

General Motors  •  $106k - $141k/yr  •  United States (Onsite)  •  1 month ago
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Job Description

Drive the Future of Automotive Experiences – Join Our Human Interface Design Team!

Are you passionate about crafting intuitive, beautiful, and human-centered digital experiences across vehicles, web, and mobile platforms? Our Human Interface Design (HID) team is redefining how people interact with automotive technology—both inside and outside the vehicle. From in-vehicle displays to connected apps and foundational design systems across software and hardware, we create seamless experiences that feel effortless, engaging, and safe.

What We Do

  • Understand Drivers & Passengers We dive deep into user research to uncover real needs and behaviors on the road and beyond.

  • Design Across Platforms From infotainment systems to mobile apps and web portals to hardware switch configurations, we build cohesive digital ecosystems that connect users to their vehicles and services.

  • Build Strong Foundations We develop scalable design systems and interaction models that ensure consistency, accessibility, and innovation across all touchpoints.

  • Innovate Interactions We define how users navigate voice controls, advanced driver-assist features, and connected services.

  • Champion Safety & Accessibility Every design is inclusive, distraction-free, and aligned with global safety standards.

  • Collaborate Across Teams We workhand-in-handwith engineers, product managers,interiorand exterior designers, and UX researchers to bring ideas to life.

Why Join Us?

  • Impact at Scale Your designs will shape the driving and digital experience for millions of users worldwide.

  • Creative Freedom Explore bold ideas and push the boundaries of automotive and digital design.

  • Continuous Growth Learn from a team of experts and stay ahead in the rapidly evolving mobility and tech landscape.

  • User-First Culture Every decision starts with empathy for the driver, passenger, and digital user.

Ifyou'reready to design the future of mobility,we’dlove to meet you!

Thisrole is focused on creating excellentcontent designacrossplatformsanduserexperienceswithinthe HumanInterface Design studio.

The role

  • Leadcontent design work for assigned work domain across various platforms, including web, mobile, or in-vehicle.

  • Supporta visionforimproved content standards and systems across the practice

  • Collaborate with designers,Customer Experience andMarketingteam members

  • Design and build with AI tools through a language first approach to interfaces

  • Design great experiences through clear and concise language

You’reknown for being clear: You can communicate concepts as well as fine detail in one compelling narrative

You lovegood writingYou evaluate and look at the world through the lens of language

Your Skills & Abilities (Required Qualifications)​​

  • Strong written, visual, and verbal communication skills 

  • A clear portfolio of work thatshowcasesyour ability to write and evaluate writing.

  • Self-starter with strong autonomy.You’recomfortable identifying problem areas, tackling them independently, and sharing your findings. You create clarity rather than waiting for it to be provided.

  • Deep understanding of human interface design best practices.

  • You can iterate quickly, form a clear design point of view, and navigate cross-functional feedback. You havea strong senseof what needs a name, and what simply needs a clear interface label.

  • Strong editorial and design sensibility. You love language but believe most software benefits from fewer words.

  • High comfort level with technical complexity. You pick up new terminology quickly and have experience working with engineers, product managers, and other partners to understand requirements and functionality.

  • Strong senseof when to push back on requirements and when to work within current system constraints to keep work moving forward.

  • Skilledin information architecture and taxonomy. You know how to simplify a complex menu structure.

  • Comfortablepresenting toexecutive leadership. You know how toshowcasework effectively and read the room to encourage meaningful feedback.

  • Kind, collaborative, and easy to work with. You build strong relationships and contribute to a positive team culture.

  • Proficient in Figma.

  • Experience following an in-house design system and writing standards.

The salary range for this role is ($105,600 - $140,700). The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position.

Bonus Potential: An incentivepayprogram offers payouts based on company performance, job level, and individual performance.

Benefits: GM offers a variety of health and wellbeing benefit programs.Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuitionassistanceprograms, employeeassistanceprogram, GM vehicle discounts and more


GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).
This
role is categorized as remote. This means the selected candidate may be based anywhere in the country of work and is not expected to report to a GM worksite unless directed by their manager.
The
selected candidate will be required to travel <25% for this role.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Benefits Overview

From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources

Non-Discrimination and Equal Employment Opportunities (U.S.)

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire

Accommodations

General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, emailus or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

General Motors

About General Motors

General Motors’ vision is to create a world with Zero Crashes, Zero Emissions and Zero Congestion, and we have committed ourselves to leading the way toward this future. Today, we are in the midst of a transportation revolution, and we have the ambition, the talent and the technology to realize the safer, better and more sustainable world we want. As an open, inclusive company, we’re also creating an environment where everyone feels welcomed and valued for who they are. One team, where all ideas are considered and heard, where everyone can contribute to their fullest potential, with a culture based in respect, integrity, accountability and equality. Our team brings wide-ranging perspectives and experiences to solving the complex transportation challenges of today and tomorrow.

For information on the GM Privacy Statement, please visit http://www.gm.com/privacy-statement.html

Industry
Automotive & Mobility
Company Size
10,000+ employees
Headquarters
Detroit, Michigan
Year Founded
Unknown
Website
gm.com
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