Sabenza IT

Senior Business Development Manager – New Customer Acquisition

Sabenza IT  •  Cape Town, ZA (Onsite)  •  25 days ago
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Job Description


An exciting opportunity exists for a high-performing

Senior Business Development Manager

to drive aggressive

new customer acquisition

and business growth across South Africa’s Coastal Region.


This is a strategic, senior-level “hunter” role focused on

opening new client accounts (new logos)

, building a strong pipeline, and closing

high-value, multi-million-dollar IT services and digital transformation deals

across key industries such as Retail, Consumer Goods, Manufacturing, Automotive, Mining, Insurance, and Transport.


You will operate as a trusted advisor to executive stakeholders, leveraging deep industry insight and strong market connectivity to position innovative technology solutions that solve complex business challenges.


Success in this role is measured by

new business Total Contract Value (TCV)

,

pipeline strength

, and

sustainable revenue growth

from newly acquired clients.


Key Responsibilities


New Business Acquisition


  • Identify, target, and secure new enterprise clients across the Coastal Region

  • Develop and execute sector-specific go-to-market strategies

  • Drive expansion into priority industries including Retail, CPG, and Transport


Pipeline Generation & Management


  • Build and maintain a strong, qualified pipeline (targeting 3–4× coverage of annual sales targets)

  • Lead demand generation initiatives and strategic prospecting efforts

  • Ensure disciplined pipeline tracking and deal progression


End-to-End Sales Leadership


  • Own the full sales lifecycle: from prospecting and discovery to deal closure

  • Lead RFP/RFI responses, commercial structuring, and contract negotiations

  • Deliver impactful presentations and articulate compelling value propositions


Partner & Alliance Engagement


  • Collaborate with global technology partners (e.g., SAP, Oracle, Microsoft, AWS, Google)

  • Execute joint go-to-market initiatives and co-selling strategies

  • Leverage partner ecosystems to unlock new opportunities


Executive Relationship Management


  • Build and maintain strong relationships with C-suite stakeholders

  • Position yourself as a trusted advisor and strategic partner

  • Lead value-driven conversations aligned to business outcomes


Internal Collaboration


  • Work closely with solution architects, pre-sales, delivery, and industry teams

  • Ensure solutions are commercially viable and aligned to client needs

  • Drive internal governance processes for deal approvals


Market Intelligence & Strategy


  • Monitor industry trends, competitor activity, and emerging technologies

  • Identify whitespace opportunities and refine sales strategies accordingly


Reporting & Governance


  • Maintain accurate CRM records and pipeline forecasts

  • Provide regular insights to leadership on deal progress and performance


Key Performance Indicators (KPIs)


  • New Business TCV:

    Deliver multi-million USD annual sales targets

  • Revenue Realisation:

    Convert new deals into sustainable revenue within 24 months

  • Pipeline Strength:

    Maintain 3–4× pipeline coverage

  • New Logo Acquisition:

    Secure multiple new enterprise clients annually

  • Partner-Driven Revenue:

    Drive co-sell opportunities through alliances

  • Executive Engagement:

    Build and sustain C-level relationships


Requirements


  • Bachelor’s degree in Business, Engineering, or related field (MBA preferred)

  • 10–15 years’ experience in

    IT services sales / business development

  • Proven track record of

    winning new clients and closing large deals

  • Strong experience in

    hunting roles

    and opening new markets

  • Deep understanding of IT services, digital transformation, and outsourcing

  • Industry exposure to Retail, CPG, Manufacturing, or Transport is advantageous

  • Strong network within the South African business and technology ecosystem


Key Skills & Competencies


  • Sales Excellence:

    Strong deal structuring, negotiation, and closing capability

  • Strategic Prospecting:

    Skilled in opening doors and building pipelines

  • Executive Communication:

    Confident engaging C-suite stakeholders

  • Consultative Selling:

    Ability to align technology solutions to business value

  • Relationship Building:

    High emotional intelligence and stakeholder management

  • Results-Driven:

    Self-motivated with strong ownership and resilience

  • Analytical Thinking:

    Data-driven approach to sales strategy and forecasting


Stakeholder Management


  • External:

    • C-level executives (CEO, CIO, CTO, CFO)

    • Technology partners and alliance stakeholders

  • Internal:

    • Sales leadership and account teams

    • Solution architects and delivery teams

    • Finance, legal, and marketing functions


Location & Travel


  • Based in

    Cape Town or Johannesburg

  • Frequent travel across

    Western Cape, Eastern Cape, and KwaZulu-Natal

  • Occasional travel within Sub-Saharan Africa

  • Valid driver’s license and passport required
Sabenza IT

About Sabenza IT

Sabenza iT Recruitment is a Level 2 BBBEE company with more than 23 years of expertise in Information Technology recruitment. Our team comprises 20 recruiters dedicated to providing top-notch services in recruiting for sectors such as SAP, IT Developers, and IT Security, among others. Sabenza iT is proud to be a wholly South African-owned company.

Industry
IT & Software
Company Size
11-50 employees
Headquarters
Natal, Cape Town, Gauteng, ZA
Year Founded
2013
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