Galderma

Senior Brand Manager / Marketing Manager

Galderma  •  Hong Kong, HK (Onsite)  •  15 hours ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

Whether it's the unique breadth of our integrated offering that covers Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology products; or our commitment to recognizing and rewarding people for the contribution they make - working here isn't like anywhere else.

At Galderma, we actively give our teams reasons to believe in our ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.

The Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans for the Injectable Aesthetics (IA) Business Unit. This role contributes to sustainable business growth across the existing portfolio and new product launches by strengthening customer engagement, identifying market opportunities, and fostering long-term partnerships with customers and stakeholders.

Key Responsibilities

Business & Brand Management

  • Collaborate with cross-functional teams to develop and manage commercial forecasts and VM processes.
  • Develop short- and long-term portfolio and brand strategies by identifying customer needs, product value propositions, and market opportunities.
  • Create and implement operational plans and tactical initiatives that support portfolio growth, strengthen brand positioning, and contribute to sales and market share objectives in Hong Kong.
  • Coordinate new product launch readiness activities in partnership with cross-functional stakeholders.
  • Optimize channel and promotional activities through effective resource planning to meet customer needs and brand objectives.
  • Work closely with sales teams and relevant stakeholders to gather customer insights, understand market dynamics, and identify opportunities and challenges.
  • Share relevant customer, product, market, competitor, and industry insights across the organization.
  • Monitor brand performance and recommend opportunities for continuous improvement.
  • Support, develop, and coach marketing team members in alignment with Galderma's values and commitments.

Key Duties

  • Contribute to strategic planning and operational excellence through activities such as MRP, ABP, VM, Marketing Operating Plans, POA, segmentation and targeting, and S&OP.
  • Partner with cross-functional teams and other business units to support cross-selling opportunities and the IDS model.
  • Develop and implement integrated online and offline marketing campaigns, including digital marketing initiatives and promotional materials.
  • Support the commercialization of new products by collaborating with regulatory, market access, sales, and marketing stakeholders throughout the product lifecycle.
  • Establish effective systems and processes for KOL and key customer engagement.
  • Lead customer segmentation and targeting initiatives to improve customer experience and business outcomes.
  • Build and maintain positive, productive relationships with external agencies and partners.
  • Monitor business performance and market trends, taking timely action to support achievement of business objectives.
  • Ensure compliance with relevant internal policies, industry regulations, and local guidelines.
  • Partner with sales teams to identify training and development opportunities that enhance capability and performance.
  • Communicate relevant customer feedback, market trends, success stories, and competitive developments across the business.
  • Foster effective collaboration with sales teams, cross-functional stakeholders, and external agency partners.

Experience & Competencies

We welcome candidates with a range of experiences who demonstrate the skills and capabilities needed to succeed in this role.

  • Prefer at least over 10 years of sales & marketing experience in pharmaceutical industry or medical device
  • Strong strategic thinking and sound decision-making skills, with the ability to translate insights into effective business strategies.
  • Inclusive leadership style with the ability to inspire collaboration, develop talent, and build engagement across teams.
  • Experience working with a diverse range of stakeholders, including patients, healthcare professionals, payers, providers, and business partners.
  • Strong project management and organizational skills.
  • Ability to build relationships and influence outcomes through collaboration and effective communication.
  • Experience working successfully within cross-functional teams.
  • Excellent interpersonal, presentation, and communication skills.
  • Professional proficiency in English, both written and verbal.
  • Proficiency in Microsoft Office applications, including Word, PowerPoint, Excel, and Outlook.

Education & Knowledge

  • Bachelor's degree or higher in a relevant discipline.
  • Understanding of pharmaceutical, cosmetic, medical device, or aesthetics regulatory environments.
  • Strong knowledge of core marketing principles and their practical application.
  • Understanding of marketing processes within complex healthcare organizations.
  • Ability to collaborate with scientific, medical, commercial, and functional stakeholders on strategic initiatives.
  • Understanding of product development and commercialization processes.
  • Knowledge of general business principles and evolving market trends within the aesthetics industry.
Galderma

About Galderma

Galderma is the leading company solely dedicated to skin and advancing the future of dermatology.

We deliver an innovative, science-based portfolio of sophisticated brands and services across Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Through trusted partnerships with healthcare professionals, we ensure to meet individual consumer and patient needs with superior outcomes.

Industry
Chemicals & Materials
Company Size
5,001-10,000 employees
Headquarters
Zug, CH
Year Founded
Unknown
Social Media