At SD Worx, we believe that success starts with People. As a European leader in HR and payroll solutions, we help businesses thrive by putting People at the heart of everything we do.
Our central Brand & Marketing team supports a decentralized European marketing environment by creating scalable, high-quality brand experiences that bring consistency, creativity, and impact across all markets and touchpoints.
We are building a modern, digital-first brand combining strategic thinking with powerful creative execution.
What do we have to offer?
An attractive salary based on your experience and achievement. And the freedom to compose your personal benefit package.
A dynamic environment: flexible working hours and working from home – everything is negotiable
Learning opportunities: through an individual development plan and professional training
Career growth: whether you want to become more of an expert in your field our you want to expand your knowledge more horizontally, there is always room to grow within SD Worx!
About the role:
As a Senior Brand Designer, you are more than a designer, you are a guardian and builder of the SD Worx brand. You combine conceptual creativity with systematic thinking and know how to translate a brand into scalable visual systems, frameworks, and assets across campaigns, digital platforms, sales enablement, product marketing, and internal communications.
You will play a key role within our in-house agency, helping evolve and maintain the SD Worx visual identity across Europe. From campaign concepts to product sheets, social assets, presentations, event branding, and digital (product) experiences, you ensure every touchpoint feels consistent, modern, and unmistakably SD Worx.
You think beyond individual assets and campaigns, creating reusable design patterns and scalable brand frameworks that enable teams across Europe to deliver a consistent, high-quality brand experience.
You will also help manage and evolve our Digital Asset Management platform (Frontify), ensuring our brand system, templates, guidelines, and assets remain structured, accessible, and scalable for local marketing teams and external partners.
Key responsibilities
Brand Design & Creative Development
Create high-quality brand assets across digital and print touchpoints, including:
Campaign visuals
Product sheets and brochures
Sales presentations
Social media assets
Event and sponsorship materials
Web and digital marketing assets
Internal communication materials
Translate strategic and campaign ideas into compelling visual concepts.
Ensure a consistent and premium brand experience across all markets and channels.
Collaborate closely with copywriters, motion designers, strategists, marketers, and external agencies to create integrated creative work.
Drive the evolution of the SD Worx visual identity and brand system in line with our digital-first positioning.
Brand Governance & Systems
Maintain and help further develop our Digital Asset Management platform (Frontify).
Organize, structure, and optimize brand assets, templates, guidelines, and design components within Frontify.
Support local marketing teams in applying the brand correctly and consistently.
Develop scalable template systems, reusable design assets, and brand frameworks that enable efficient, consistent execution across European markets.
Safeguard brand consistency while enabling flexibility for local activation.
Creative Leadership
Lead design projects from concept to final delivery with a high level of craft and attention to detail.
Present design concepts and rationale to stakeholders and local marketing teams.
Provide feedback and mentorship to junior designers and freelance creatives.
Stay ahead of design, branding, digital, and AI-driven creative trends to continuously elevate the quality of the brand output.
Skills & Experience
5+ years of experience in brand design, graphic design, or visual communication, preferably within an in-house agency, creative agency, or international brand environment.
Strong portfolio showcasing brand systems, campaigns, digital assets, editorial design, and multi-channel creative work.
Strong understanding of branding, typography, layout, composition, color, and visual storytelling.
Experience working with scalable brand systems and design consistency across multiple touchpoints and markets.
Experience with Digital Asset Management systems such as Frontify is a strong plus.
Advanced knowledge of Adobe Creative Suite (Illustrator, Photoshop, InDesign) and modern design tools such as Figma.
Ability to combine conceptual thinking with hands-on execution.
Strong communication and presentation skills.
Comfortable working in a fast-paced, collaborative, international environment.
Experience mentoring or guiding junior creatives is a plus.
What we’re looking for
We’re looking for someone who:
Thinks like a brand builder, not just a designer.
Understands how to balance creativity with scalability.
Loves creating scalable systems, templates, and reusable design patterns as much as crafting standout visuals.
Has a sharp eye for detail and consistency.
Gets excited about building a modern European brand.
Can move seamlessly between strategic thinking and execution.
From many places, we work as one, moving from better to best together.
SD Worx lives diversity in the workplace. Diversity provides inspiration and innovation in our company. We particularly welcome applications from qualified talent, regardless of origin, nationality, gender, skin colour, ethnic and social background, religion, age, disability, sexual orientation and stage of life.
We spark success at the heart of your business so you and your people can thrive.
About SD Worx
In today’s new world of fluid work, people want to be inspired by what they do and have the freedom to focus on what matters. Organisations need a dynamic, motivated workforce empowered by smart technology. As a leading European provider of integrated HR solutions, SD Worx turns HR into a source of value for their customers’ business and the people that work for them. SD Worx delivers HR solutions across the entire employee lifecycle, from paying employees to attracting, employing, rewarding and developing the talent who make businesses succeed. SD Worx powers performance through four core capabilities: software, outsourcing, consultancy and data-driven insights.
SD Worx is the trusted leading European provider of end-to-end HR solutions for all organisations and workers. About 90,000 small and large organisations across Europe place their trust in the company and its +75 years' worth of experience. SD Worx calculates the salaries of approximately 5.7 million employees and ranks among the top five worldwide. The more than 7,500 employees operate in Belgium (HQ), Austria, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Hungary, Ireland, Italy, Luxembourg, Mauritius, Netherlands, Norway, Poland, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland and the UK. SD Worx achieved a consolidated revenue of EUR 1.058 billion in 2023.
More info on www.sdworx.com
