
We're looking for a Senior B2B Strategy Manager to become the strategic counterpart to the Head of Global B2B Strategy This is not a support role — it's a high-impact, high-ownership position for someone who can carry complex strategic initiatives independently, drive them across regions, and elevate the way we think, report, and integrate.
You will directly support both the Head of Global B2B Strategy and the CSO/Managing Director B2B in navigating one of the most exciting phases in AlphaPet's B2B history.
We look forward to receiving your application — including your cover letter, CV, your earliest possible start date, and your salary expectations.

ALPHAPET VENTURES DIGITISES THE PET MARKET
AlphaPet Ventures GmbH is a technology-driven brand platform that stands for the digitalisation of the pet market as well as the successful brand building and multi-channel distribution of premium pet food.
The AlphaPet Ventures brand portfolio comprises eight premium brands, including Wolfsblut, Wildes Land, PRIMUM and Müller’s Naturhof. The brands belonging to AlphaPet are sold through the in-house multi-brand shops petspremium.de and hundeland.de as well as through the mono-brand shops wolfsblut.com and wildes-land.de. Through the AlphaPet platform and the four connected eCommerce shops, AlphaPet now has direct access to over one million end customers in direct sales.
The subsidiary Premium Pet Products GmbH is the sales company and contact for all B2B partners and offline retailers. With its 20-strong office and field sales team, it already serves more than 1,200 independent specialist retailers, key accounts / partners such as Fressnapf, Hagebau, EDEKA, dm and many more – with a total of more than 13,000 connected point-of-sales.
Through its digital roots and platforms, AlphaPet Ventures has developed strong expertise in digital brand building. AlpahPet’s core areas can be summarised as (digital) brand building, multi-channel distribution and brand platform services & scaling.