Working within our global digital ecosystem across 18+ international markets, you will lead the evolution of search and content strategy in the era of AI-powered discovery. You will combine strategic thinking with hands-on execution to improve how our content is created, optimized and discovered across search engines and AI-driven experiences.
In return for your expertise in SEO, content operations and analytics, you will join a collaborative international environment where innovation, continuous improvement and measurable impact are highly valued.
More about the role
• Own and evolve the global search and content optimization strategy across international markets
• Build a data-driven view of content performance, quality, gaps and optimization opportunities across the website ecosystem
• Drive the transition from traditional SEO towards AI-first discoverability, including semantic optimization and LLM-focused content approaches
• Define scalable frameworks, standards and best practices for content quality, localization and optimization workflows
• Leverage tools such as Ahrefs, Google Search Console, Google Analytics 4 and Screaming Frog SEO Spider to identify high-impact opportunities
• Collaborate with country teams, agencies, engineering and analytics stakeholders to drive alignment and implementation of best practices
• Measure and communicate impact through KPIs linked to visibility, traffic, engagement and business outcomes
More about you
• 7+ years of experience leading SEO and content strategy across international or multi-market environments
• Strong expertise in technical SEO, including crawlability, indexation, site structure and structured data implementation
• Hands-on experience with Ahrefs, Google Search Console, Google Analytics 4 and Screaming Frog SEO Spider
• Experience building scalable governance models, frameworks, content standards or optimization programs adopted across teams
• Strong analytical and strategic thinking skills with the ability to turn data and complexity into actionable priorities
• Experience collaborating cross-functionally with engineering, analytics, localization and content stakeholders
• Fluent in English, both written and spoken
More about what we offer
As one of the world’s leading hearing care providers headquartered in Switzerland, we’re committed to building an inclusive culture. We want to create an environment where you can balance a successful career with your commitments and interests outside of work, through our flexible hybrid working model.
We offer a wide range of training opportunities for both your professional and personal development, and there are exceptional growth opportunities with individual development plans.

Around 25% of the world’s population is living with hearing loss. At Sonova, we envision a world where everyone enjoys the delight of hearing and lives a life without limitations. From personal audio devices and wireless communication systems to audiological care services, hearing aids, and cochlear implants. Our product brands – Phonak, Unitron, Sennheiser (under license), and Advanced Bionics – create compelling new products to offer the optimal solution for an ever growing consumer base through our globally diversified sales and distribution channels, including our well established global audiological care business. With a presence in over 100 countries and more than 19,000 employees, we leverage our global infrastructure and local roots. We aim for an inclusive work environment and culture that fosters a good balance of family and work-life for everyone. Our workforce is made up of 110 nationalities across 4 generations.
In 2006, Sonova founded the non-profit Hear the World Foundation, which seeks to give children living with hearing loss access to audiological care in low- to middle-income countries.