
This is a regional (International Markets Group) role based in Bangkok, Thailand, reporting to the IT Product Line Manager, CRM (Sales). As a Salesforce Solution Architect (CRM – Sales), you will act as the regional design authority for the CRM platform—owning end-to-end solution architecture across business process design, Salesforce capability roadmap, data and integration architecture, security, and scalability.
You will partner with business and technology stakeholders to shape requirements into enterprise-grade Salesforce solutions, identifying opportunities to standardize and re-engineer processes to improve efficiency, customer experience, and data quality across markets. You will govern delivery using modern Salesforce delivery practices (Agile/DevOps, reusable patterns, automation-first configuration), ensuring solutions are aligned with enterprise architecture standards and are maintainable, compliant, and optimized for regional adoption and long-term evolution.
1) Regional Architecture Ownership & Standardization
Own the regional target architecture and multi-release roadmap for Automotive Cloud (Sales).
Establish architecture principles/guardrails, reference patterns, and governance (e.g., declarative-first, reuse-first, integration standards, data quality rules).
Lead cross-market fit-gap and standardization decisions; manage trade-offs between global consistency and local requirements and regulations.
2) Automotive Cloud (Sales) Solution Architecture — Year 1 Scope
Lead Management: define capture channels, routing/assignment rules, lifecycle stages, deduplication approach, conversion governance, and auditability.
Opportunity Management: define opportunity lifecycle/stages, pipeline governance, required data and controls, and handoffs across sales, dealer, and back-office processes.
Price & Product Configuration:
Define product catalog strategy (product hierarchy, options/variants as applicable), configuration governance, and lifecycle management.
Define pricing architecture (price books, discounting/approvals, promotions as applicable) and controls.
Align product and pricing integration with SAP (and dealer/DMS where relevant), including system-of-record, synchronization, and reconciliation approach.
Account & Contact Management: define standard model (including dealer/customer structures), relationship patterns, stewardship responsibilities, and data quality controls.
Vehicle & Asset Management: define entity strategy, lifecycle/state model, and relationships to accounts/contacts/leads/opportunities; align with MDM/SAP/DMS as system of record.
Demand Forecast: define pipeline governance, forecast logic/inputs, operational cadence, and downstream integration/analytics needs.
Workflow & Approvals: design scalable approval frameworks, exception handling, audit trails, and policy controls across markets.
Reporting & Dashboards: define KPI governance (definitions, ownership, refresh cadence), role-based dashboard strategy, and “single source of truth” principles.
3) Agentforce Architecture (Responsible AI for Sales)
Define AI use-case portfolio and guardrails for prioritized sales scenarios (e.g., lead/account/vehicle summarization, recommended next steps, guided selling prompts, forecast explanations).
Define grounding strategy leveraging Data Cloud and approved enterprise sources; set requirements for accuracy, recency, and traceability.
Define access controls and safety requirements (least privilege, sensitive data handling, auditability).
Ensure Agentforce behaviors, retrieval sources, and actions respect Ford-standard consent constraints, including enforcement and auditability for consent-sensitive data.
Establish evaluation and monitoring framework: quality, safety, latency, drift, and business impact; define go/no-go gates for production rollouts.
4) Enterprise Integration & Security Architecture
Facilitate MuleSoft API-led standards: interface contracts, versioning, canonical mapping where appropriate, idempotency/retries, error handling, monitoring/alerting, SLAs, and support model.
Define integration strategy and reconciliation approach; clarify system-of-record and data stewardship for shared domains.
Define integration approach (security, connectivity, data quality, rollout scalability).
Define integration approach (as needed) between Salesforce/Data Cloud and the Ford-standard consent component, including system-of-record, synchronization rules, and operational monitoring.
5) Delivery Governance & Stakeholder Leadership
Run architecture and design reviews; manage cross-domain dependencies and risks (data, integration, security, release).
Partner with Product Owner(s) on backlog readiness (acceptance criteria, NFRs, testability) and release scope decisions.
Coach delivery teams/SI partners on standards and patterns; ensure solutions are supportable and aligned with enterprise architecture.
Own documentation quality (solution designs, integration/data flows, security model, NFRs, operational readiness, release notes).
Internal Stakeholders
Sales & Marketing IT & Business Market level (Australia, New Zealand, Thailand, Philippines, Vietnam, South Africa)
Sales & Marketing Central IT & Business – India, Thailand
European, North American, South American IT & Business
External Stakeholders
SI, Suppliers
Key Measurements for this Position
Release quality and reduced recurring incidents through architectural remediation.
#LI-SS
Bachelor’s degree in relevant discipline.
Salesforce Certified Administrator: Salesforce Certified Sales Cloud Consultant are required
Automotive Cloud; Data Cloud; MuleSoft; Agentforce/Salesforce AI credential (as available) are preferred
6–9+ years Salesforce delivery experience with solution architecture ownership for complex programs (multi-market and/or multi-cloud).
Strong experience across integration landscape: MuleSoft. Other integration landscape experience e.g. SAP, dealer/DMS ecosystems, AD/SSO, and enterprise data platforms (MDM/GCP) are preferred.
Strong architecture competencies: Salesforce security, data modeling, automation patterns, SDLC, DevOps/release governance, and operability.
Strong customer data architecture capability: identity resolution, consent/privacy, segmentation, activation, and data quality/lineage.
Agile delivery fluency (Jira/Confluence) and strong stakeholder leadership.

We don't just make history -- we make the future. Ford put the world on wheels over a century ago, and our teams are re-inventing icons and creating groundbreaking connected and electric vehicles for the next century. We believe in serving our customers, our communities, and the world. If you do, too, come move the world and make the future with us.
Ford is a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet. We are here to provide the means for every person to move and pursue their dreams, serving as a bridge between personal freedom and the future of mobility. In that pursuit, our 186,000 employees around the world help to set the pace of innovation every day.
Privacy Policy: https://www.ford.com/help/privacy/