Job Description

Salesforce Application Developer will be responsible for designing, developing, and supporting scalable solutions across Sales & Experience Cloud This role will focus on building and enhancing sales automation processes and customer/partner portal experiences. The developer will collaborate with cross-functional teams to deliver user-centric solutions through custom development, configuration, and system integration. Ideal candidates will have strong technical expertise in Apex, Lightning Web Components and Salesforce platform capabilities. This role requires building with an AI-first mindset , leveraging Salesforce AI and Agentic AI to delivera seamlessly integrated selling experience where predictive intelligence and autonomous agents work in tandem to hyper-personalize the customer & user journey and accelerate the lead-to-cash cycle.

Key Responsibilities:

• Design and develop custom Salesforce solutions across Sales Cloud & Marketing Cloud to support sales processes, campaign execution, and external portal experiences.
• Build and customize Lightning Web Components (LWC), Apex classes, triggers, Flows, and REST APIs to meet complex business requirements.
• Develop and configure Sales Cloud features such as opportunity management, lead routing, approval processes, sales automation, and dashboards.
• Integrate AI/Agentic AI features such as Agentforce, Einstein Bots, Next Best Action, AI-based lead scoring, partner performance prediction, and automated content generation across Experience Cloud, Sales Cloud.
• Collaborate with business analysts, architects, and UX designers to translate user stories and wireframes into technical solutions.
• Integrate Salesforce with third-party systems (e.g., ERP, PIMS, marketing tools, analytics) using APIs or middleware platforms (e.g. Boomi).
• Ensure adherence to Salesforce development best practices, code reviews, security standards, and change management processes.
• Support system testing, performance tuning, and deployment activities in development and production environments.
• Provide ongoing support, troubleshooting, and enhancement for existing applications and user-reported issues.

Qualifications:

• Bachelor's degree in computer science, Information Systems, or a related field; relevant work experience considered in lieu of degree.

• 8+ years of hands-on Salesforce development experience, with demonstratedexpertise in Sales Cloud and Experience Cloud

• Excellent knowledge and development experience ​ inApex, SOQL/SOSL, Governor Limits, Declarative Automation, Web Services and Lightning components development (Aura and LWC).

• Strong functional knowledge of Sales Cloud capabilities like lead/opportunity management, automation rules, and analytics.

• Exposure toAgentforce to automate complex business workflows.

• Familiarity with Salesforce API integration and authentication methods (REST/SOAP, Named Credentials, OAuth).

• Salesforce certifications preferred(e.g., Platform Developer I/II, Sales Cloud Consultant, Experience Cloud Consultant, Agentforce Specialist).

• Knowledge of Agile development methodologies.

• Experience with version control tools (e.g., Git, Copado, Gearset), CI/CD and deployment techniques in Salesforce.

• Strong analytical, problem-solving, and communication skills.

• Demonstrated ability to innovate and deliver impactful technical solutions in a fast-paced, evolving business environment.

• Proven track record of implementing innovative technology solutions that drive business value.

Nice to Have Skills:

• Working Knowledge of integrating SPIFF with Salesforce

• Familiarity with Marketing Cloud , including Journey Builder, Email Studio, AMPscript, segmentation, and SQL-based personalization

Job Type:

Regular

Shift:

Shift 1 (Malaysia)

Primary Location:

Penang 15, Penang, Malaysia

Additional Locations:

Posting Statement:

All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.