Key Responsibilities

• Implement real-time and batch data synchronisation across enterprise systems and Salesforce clouds. 

• Define and enforce data governance, including data retention rules. 

• Ensure data security and privacy align with organisational and regulatory standards (GDPR, CCPA, HIPAA as applicable). 

• Create scalable segmentation, activation pipelines to supportpersonalizationand analytics use cases.

• Optimise data ingestion performance with monitoring, validation, and exception handling processes

• HoldDeep understanding of website personalization using Marketing Cloud Personalization including sitemap development.

• Analysedata and campaign metrics toidentifyopportunities for optimization and improvement.

• Develop automated data quality monitoring, troubleshooting, and optimisation processes to ensure reliable, trusted data forAgentforceand other AI capabilities. 

Requirements

• 5+ years inimplementing Salesforce Clouds – Data 360, Marketing Cloud, Service Cloud

• Experience implementing solutions with Salesforce Data360- Data Model, Data Transformation, Identity Resolution, Segmentation, Activation, Data Kit, Data Action, Flows, Standard Connectors etc.

• ExperienceofSOAP, REST, Salesforce Marketing Cloud and Data Cloud APIs

• Strongexpertisein HTML, CSS,AMPScript, JavaScript,Handlebarsand SQLisa must

• ProficiencyinApex customization and development within Salesforce.

• Proven experience in web campaign development

• Experience in Marketing Cloud Personalization - JavaScript, SSJS (server side), HTML, CSS, Einstein Recipes, Campaigns

Preferred

• Certified Data360Consultant

• Certified Salesforce Platform Developer I / II, Platform App Builder, Salesforce Administrator

• MuleSoft or Marketing Cloud certifications