Job Description

We are seeking a Salesforce Administrator to manage and optimize the CRM infrastructure supporting the medical school's marketing, sales, admissions, and enrollment processes. This role will be responsible for the configuration, administration, and continuous improvement of Salesforce CRM, ensuring it effectively supports recruitment, admissions, and enrollment workflows.

The Salesforce Administrator will collaborate with Admissions, Marketing, and Operations teams to maintain system integrity, build automation, and deliver accurate reporting dashboards that support data-driven decision making.

Salesforce Administration

• Administer and maintain the Salesforce CRM platform used for admissions, recruitment, and enrollment tracking.
• Configure and manage custom objects, fields, validation rules, and page layouts.

• Build and maintain Salesforce reports and dashboards to support admissions pipeline visibility and performance tracking.

• Develop and maintain process automation using Salesforce Flow, Process Builder, and workflow rules.

CRM Optimization & Workflow Automation

• Improve student recruitment and admissions workflow by configuring automation, lead routing, and lifecycle tracking

• Support the scaling of lead generation and enrollment tracking through CRM enhancements.

• Identify opportunities to improve operational efficiency through CRM configuration.

Systems Integration

• Support integrations between Salesforce, Student Information Systems (SIS), NetSuite, and other institutional systems.

• Maintain data consistency across systems by monitoring integrations and resolving synchronization issues.

• Collaborate with internal teams to improve system interoperability and data governance.

User Support & Training

• Provide technical support and troubleshooting for Salesforce users across Admissions, Marketing, and Recruitment teams.

• Deliver user training and documentation to improve adoption and ensure data integrity.

• Support applicant-related system issues and application updates when required.

Data Integrity & Governance

• Monitor CRM data quality through validation rules, reporting checks, and periodic audits.

• Support internal compliance and reporting requirements related to admissions data.

Qualifications:

• Bachelors degree in Information Systems, Computer Science, Business Systems, or a related field.
• 3+ years of experience administering Salesforce CRM.
• Salesforce Administration certification is an advantage
• Demonstrated experience configuring:
  • Salesforce objects, fields, workflows, and automation
  • Salesforce Reports & Dashboards
  • Salesforce Flow / Process Builder

• Experience supporting CRM integrations with ERP or preferrably Student Information Systems.
• Familiarity with data governance, CRM data management, and system documentation.
• Strong problem-solving and analytical thinking.
• Excellent stakeholder communication skills.
• Ability to translate operational requirements into system configurations.
• Strong attention to detail and data accuracy.

Work Arrangement