Job Description
About the Team:
The enterprise ad sales team works with some of the largest organizations across all categories. They are responsible for enabling advertising on the platform and connecting users with brands.
About the Role:
The Sales Vertical Manager is responsible for driving strategy and revenue for a team of individual contributors covering a list of named accounts. They will serve as the advocate for their clients both internally and externally. They will grow and develop Brand Partnerships Managers to become strategic advisors to their clients. Success in this role requires a focus on people and relationship management, client education, campaign measurement, and the ability to tell a strong story that shows TikTok’s ability to deliver against revenue goals.
Responsibilities:
- Craft an overall strategy to deliver on revenue targets and steer the vertical to increased growth potential and product adoption
- Prioritize sales narratives that speak to the needs of your vertical, team, and clients
- Deep understanding of products to drive enhancements to unlock revenue and evolve solutions
- Bring a consultative enterprise sales mentality that will align around a customer-first and growth methodology
- Provide thought-leadership and mentorship to your team of sales executives, leveraging experience in vertical and industry
- Develop and maintain a strong understanding of key vertical market trends, customer opportunities, and internal opportunities
- Navigate key decision-makers and secure buy-in from internal and external stakeholders
- Foster sales culture and team values through scalable training, education, and empowerment
Minimum Qualifications:
- 7+ years of experience in digital advertising, ad sales, or brand marketing, as well as managing large sales teams
- 3+ years of experience managing a team
Preferred Qualifications:
- Strong knowledge of apps or gaming marketing, sales strategies, product catalog, content management, and retail operations
- Expertise in media platforms and digital marketplaces
- Experience managing people of varying experience
- Knowledge of agency ecosystem, digital and traditional
- Ability to foster C-Level executive relationships with a genuine interest in customers’ success and to recruit and retain top talent
- A proven penchant for creative problem-solving and a proven track record of high-level negotiation and exceeding sales targets.
- Strong organizational and prioritization skills required, and a self-starter, navigator, and ability to thrive in ambiguity.