Job Description

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This Position reports to:

Channel Specialist

What we believe in

At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. That's our story. Make it your story.

Your role and responsibilities

In this role, you will have the opportunity to be responsible for the sales of products/systems/services within a designated market/division, in line with the division strategy. Each day, you will deliver both qualitative and quantitative sales targets to ensure sustainable order growth, revenues, profitability, market share, and customer satisfaction. You will also showcase your sales skills by identifying and developing new sales opportunities.

The work model for the role is: #Li-Onsite

This role is contributing to the Electrification business in Karnataka Main stakeholders are Panel builders, Channel partners/Distributors, EPC's/Contractors and End customers

You will be mainly accountable for:

• Customer Communication & Sales Support Manage customer communications on delivery schedules, payment terms, commercial conditions, and order status while ensuring compliance with company policies and sales strategies.

• Business Development & Market Expansion Identify and develop new market opportunities, deepen customer relationships, and help grow the business within the assigned territory.

• Marketing & Customer Engagement Carry out marketing initiatives and clearly convey the value of products and solutions to boost customer engagement and expand market reach.

• Sales Operations & Project Coordination Manage sales administration, support cash collection activities, coordinate project execution, and ensure seamless order processing and commercial

Qualifications for the role:

• Bachelor’s Degree (B.E./B.Tech) or Diploma in Electrical & Electronics Engineering with 5–8 years of demonstrated sales experience in electrical switchgear, panel builder business, and power distribution solutions.

• Solid experience in growing sales for ELSP & ELSB products through the Panel Builder Channel by developing and executing effective sales strategies to meet business targets.

• Skilled at building and managing relationships with Panel Builders, System Integrators, Channel Partners, and key customers to increase market reach and pursue new business opportunities.

• Comprehensive knowledge of Low Voltage (LV) Switchgear, LV Panels, and Power Distribution Solutions, with a sound understanding of customer applications and industry requirements; knowledge of IEC 61439 standards.

• Proficiency in SAP, CRM platforms, Microsoft Excel, and other sales management tools for pipeline management, sales forecasting, customer relationship management, and business reporting.

• Effective collaboration and stakeholder management skills, along with the ability to coordinate with Technical Promotion, Product Marketing, and cross-functional teams to increase customer engagement and guide product specifications.

• Effective communication, negotiation, and interpersonal skills with fluency in English and South Indian regional languages, coupled with the ability to thrive in a busy, target-driven, and customer-focused sales environment.

More about us

ABB Smart Power and Smart Buildings divisions deliver advanced energy distribution, automation, and power protection solutions for data centers, industrial and manufacturing facilities, commercial buildings, infrastructure, and residential applications. The divisions work closely with industry partners to support rapid growth, digital transformation, energy transition, and sustainability objectives through innovative and energy-efficient technologies. The portfolio includes industrial circuit breakers, low-voltage systems, motor starting applications, switches, relays, UPS solutions, DIN rail products, enclosures, emergency lighting systems, industrial plugs and sockets, and conventional wiring accessories. In addition, integrated digital technologies enable intelligent control of HVAC, lighting, shutters, security, and building automation systems, helping customers optimize operational efficiency, safety, and energy usage. Through scalable smart energy and automation platforms like ABB Ability™ Energy Manager, ABB helps organizations lower CO₂ emissions, boost energy efficiency, and meet long-term sustainability and carbon reduction targets across industrial, commercial, and residential settings.

Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. We welcome people from all backgrounds and experiences.

Ready to make an impact? Apply today or visit www.abb.com to learn more about the impact of our solutions across the globe.

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