Business Development of a customer park within a given geographical area the Sales Representative is the figure responsible for ensuring the development of our business and brands in the POS for local leader and mainstream customers and also meeting profitability objectives.
Product & Company Knowledge:
Know the company's brands, consumer trends. Product training and consulting. Demonstrate and promote the observable behaviours defined for their business role, complying with the company's standards in terms of code of ethics, health, safety, information processing and protection, computer equipment, and company policies and codes.
Monthly Planning & Visits:
This monthly planning aims to mark the main milestones for the next month, plan the routes per week and schedule them.
Planning weeks and visits:
Attend to the Clients in route through face-to-face visits to the POS, on a monthly basis (local leader) or every 6 weeks (mainstream). Increase the time spent on the client, reducing the time spent on internal management (office, offices, meetings, etc.) in order to achieve greater efficiency in our work. Have all clients routed. Prepare the specific objectives of the visit (maximum 2 objectives). This goal-based planning is done at the beginning of each week in order to optimize routes.
Negotiation of agreements (Local Leader):
Guarantee the achievement of assigned objectives of volume and profitability and brand building through hospitality agreements, always meeting criteria established in the type of customers. Promote the necessary brands according to the company's strategy , as well as the product range and referencing in general, taking into account the mandatory, recommended and optional assortment of each customer. Weight of the preparation of these agreements: review of information from 2 previous years, profitability, achievements in activations, actions carried out in the past. Monthly follow-up of the agreement with order taking (focus on low-turnover products), monitoring of activations and visibility, compensation for the agreement.
Order Taking (Mainstream):
Take the order from the references with a stock below the minimum established by the Client. Attach importance to tracking low volume referrals.
Activate the point of sale:
Identification and assessment of POS to be activated with the supervisor. Activation of POS with supervisor support. Match the level of investment to the client's value/potential. Introduction of the Priority and Recommended Portfolio. Maintaining Visibility Actions. Tracking PVP in POS versus Competition
Valuable University degree in business/strategy/management. Valuable product knowledge
INDUSTRY EXPERIENCE
Experience in FMCG companies, hospitality industry preferred. Product Knowledge. Linkage and knowledge of the premium hospitality sector (Michelin Stars, The World´s Fifty Bars; Top Clubs). Proven experience. Mixology and product cocktails
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whisky Kakubin and Courvoisier cognac, as well as world renowned premium brands including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whisky; Teacher’s, Laphroaig and Bowmore Scotch whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and Midori liqueur.
Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan.
For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.
© 2022 Beam Suntory, Inc., New York.
