Career Directions Ltd

Sales Representative – Animal Feeds

Career Directions Ltd  •  Thika, KE / Machakos, KE / Kitale, KE / Kisii, KE / Kericho, KE (Onsite)  •  4 months ago
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Job Description


Position Title:
Sales Representative – Animal Feeds

Department:
Sales – Animal Feeds

Regions Required
• Kisii
• Kitale
• Kericho
• Thika
• Machakos

Key Responsibilities
• Drive primary sales by managing distributor orders, stock planning, and order execution
• Drive secondary sales through effective coverage of retailers, farmers, agro-vets, and key accounts
• Develop and maintain strong relationships with distributors and key customers within the region
• Ensure achievement of monthly and annual sales targets
• Execute trade activities, promotions, and market activations within assigned territory
• Monitor competitor activities, pricing, and market trends
• Prepare daily sales reports, route plans, and market intelligence updates
• Ensure effective product availability, visibility, and distribution


Requirements


Candidate Requirements
• Diploma or Bachelor’s Degree in Sales & Marketing, Business Administration, Agriculture, or related field
•
2–4 years’ experience in field sales, preferably within animal feeds, FMCG, or agricultural inputs
• Proven experience handling both primary and secondary sales
• Strong negotiation, relationship management, and territory management skills
• Willingness to work extensively in the field within the assigned region
• Valid motorcycle license is an added advantage
Career Directions Ltd

About Career Directions Ltd

CDL is a proactive Human Resource Management consultancy firm specializing in Strategic Labour Force Outsourcing, Recruitment, Training, Payroll Processing and Total Human Resource Management. Since 2003, we have been a one-stop shop for all HR related queries and support in and around East Africa. We champion best practice in Human Resource while going the extra mile to proactively address workers needs in order to achieve optimum productivity & profitability.

Our Mission

To support and contribute to our partners success while improving the lives'​ of the community.

Our Vision

To be a partner of choice in providing quality manpower outsourcing solutions.

Our Core Values

1.Professionalism: Conducting our business in the most professional way

2.Respect: Giving due respect to self and others and maintain the environment of teamwork and growth.

3.Passion: To be passionate in all we do.

4.Integrity: To act with honesty and integrity without compromising the truth.

Industry
HR & Recruiting
Company Size
51-200 employees
Headquarters
Nairobi, KE
Year Founded
2003
Website
cdl.africa
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