Job Description

Sales Representative

Location: Rijeka and surrounding area (Istria & Kvarner Region)

Join the Magic

Our Mission

At Puratos, we create innovative food solutions for the health and well-being of people everywhere. As the global leader in bakery, patisserie and chocolate ingredients, we help our customers succeed by turning technologies and experiences from food cultures around the world into new opportunities.

We are more than 10,000 employees in over 70 countries, driven by our passion for innovation, entrepreneurial spirit, and unique company culture. Together, we build sustainable growth while making a positive impact on our customers, communities, and future generations.

To strengthen our Sales team in Croatia, we are looking for a Sales Representative who will play a key role in developing customer relationships, expanding our market presence, and driving profitable growth across the region.

Your Mission

As a Sales Representative, you will be responsible for managing and growing a portfolio of customers across the Istria and Kvarner region. You will identify new business opportunities, build long-term partnerships, and position Puratos as the preferred partner for bakery, patisserie and chocolate professionals.

This is a field-based role offering a high level of autonomy, direct customer interaction, and the opportunity to contribute to the continued growth of Puratos in Croatia.

What you will do

• Drive sales growth by expanding product penetration and increasing the active customer base.
• Identify, develop and convert new business opportunities into sustainable revenue.
• Build and maintain strong long-term relationships with customers to ensure loyalty and profitability.
• Position Puratos products through a value-based selling approach.
• Proactively manage customer needs, challenges and expectations.
• Plan and prioritize daily sales activities in line with commercial objectives.
• Prepare and execute monthly and annual sales plans.
• Monitor market trends, competitor activities and customer needs, turning insights into business opportunities.
• Promote Puratos products through customer visits, demonstrations, events and market activities.
• Act as a trusted advisor and ambassador of the Puratos brand within the assigned territory.

What we expect from you

• 2-5 years of experience in a similar sales or field sales position.
• Strong communication, presentation and relationship-building skills.
• Flexibility and willingness to spend most of the time in the field.
• Valid Category B driving licence.
• Fluent Croatian and working knowledge of English.
• Experience within FMCG, foodservice, food distribution, beverage or HoReCa industries would be considered an advantage.

What you can expect from Puratos

We are a warm family company with a historical growth track record and a clear long-term vision for the future. We promote a caring, trustful and respecting work environment by putting people first.

The benefits with this role include:

• Monthly performance-based bonus opportunity.
• Company car.
• Telus Health Employee Assistance Program.
• Meal allowance.
• Jubilee award for employees with over five years of service.
• Continuous learning and development opportunities.
• Permanent full-time employment with a six-month probation period.
• Pension fund contribution.
• Private medical insurance.
• Meal allowance.
• Transportation allowance.
• Christmas bonus.
• Flexible working hours.
• International career opportunities within the Puratos Group.

Ready to Make a Difference?

If you’re excited about helping others grow and want to be part of something magical, we’d love to hear from you.

Apply now and help us shape the future at Puratos.