Job Description

We’re an award-winning global outsourcer providing contact center and back office services on behalf of our global clients. Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!

Key Responsibilities

1) AI-Driven Business Identification (“Signage Opportunity Mining”)

• Use online sources of Signwave (e.g., Google Maps/Street View, review photos) to identify businesses with:
  • Faded, peeling, cracked, or broken signs
  • Outdated branding or inconsistent visual identity
  • Poor “findability” (unclear storefront signage/wayfinding)
• Build targeted lists by region/industry aligned to SIGNWAVE’s local centre coverage.

2) Mockups & Visual Concepts (Marketing + Design)

• Produce quick and compelling sign design mockups to support outreach, including:
  • Storefront sign refresh concepts (logo placement, materials look, colour suggestions)
  • Window graphics ideas
  • Simple wayfinding improvements (entrance signs, directional signs)
• Create “before/after” visuals using photos from public sources (where appropriate) and SIGNWAVE-approved templates.
• Keep mockups on-brand, realistic, and production-aware (e.g., readable typography, proper proportions).

3) Outreach & Appointment Setting (Multi-Channel)

• Execute outbound campaigns to business owners/decision makers using:
  • Personalised email + LinkedIn messaging
  • Follow-up calls where appropriate
• Lead with value: a short note + a tailored mockup + invitation for a quick discussion/quote.
• Handle basic objections and qualify interest.
• Book meetings for SIGNWAVE sales team and send appointment confirmations.

4) Qualification & Lead Handover

Qualify leads using agreed criteria:

• Signage problem severity and urgency
• Location/site visibility impact
• Number of sites / multi-location potential
• Budget indicators (where possible)
• Decision-maker access and approval timeline
• Required solutions (e.g., building sign, reception sign, vehicle graphics, wayfinding, digital signage)

5) CRM & Reporting

• Maintain clean CRM records
  • Contact details, outreach steps, notes, meeting outcomes

Required Skills & Experience

Essential

• 3+ years’ experience in B2B lead generation / appointment setting / SDR
• Strong spoken and written English (professional, consultative tone)
• Confident with outbound calling + objection handling
• Proficiency with CRM and pipeline hygiene
• Strong research skills and attention to detail

AI & Digital (Required)

• Generic understanding of AI tools (e.g., ChatGPT/Copilot, Gemini) for:
  • Super impose images for the prospects/ leads
• Familiarity with basic marketing/branding concepts (positioning, value props, tone, persona messaging)

Desirable

• Experience selling/marketing services in:
  • signage/print, creative services, marketing services, construction services, facilities, or B2B solutions
• Experience with LinkedIn Sales Navigator
• Understanding of visual communications categories like vehicle graphics, building signs, fitouts, wayfinding, digital signage.

Competencies

• Consultative communication and active listening
• Curiosity for branding/visual communication outcomes
• Structured thinking (qualification + handover quality)
• Ethical handling of prospect data and brand-safe messaging

Join the A-Team and experience the A-Life!