CredPal is a leading financial technology company that offers a comprehensive range of financial solutions, including credit cards and investment opportunities, to empower individuals. Our mission is to revolutionize access to credit and investment, enabling individuals to take charge of their financial well-being.
Our Microfinance Bank Dawakin Kudu Limited
is a dynamic financial institution focused on delivering inclusive financial services to individuals, SMEs, and communities across Kano State and its environs.
Job Title: Sales Officer
Job Type: Full Time
Level: Mid Level
Purpose Statement
We are seeking
highly driven and result-oriented Sales Officers
to drive customer acquisition, deposit mobilization, and loan disbursement for our microfinance bank in Dawakin Kudu.
The ideal candidate will be responsible for identifying new business opportunities, onboarding customers, and meeting aggressive sales targets while maintaining strong portfolio quality.
This role requires individuals who are
field-oriented, target-driven, and deeply familiar with the local market and customer segments within Kano State
.
Responsibilities
Customer Acquisition & Business Development
Identify, prospect, and onboard new customers (individuals and SMEs).
Drive aggressive
deposit mobilization and loan disbursement
.
Build and maintain a strong pipeline of prospective clients.
Expand the bank’s customer base within Dawakin Kudu and surrounding areas.
Sales Target Execution
Own and achieve assigned
monthly sales targets
(deposits, loans, and revenue).
Consistently meet or exceed performance benchmarks.
Maintain daily activity tracking and reporting of sales efforts.
Relationship Management
Build and maintain strong relationships with customers.
Provide ongoing support to ensure customer satisfaction and retention.
Identify cross-selling opportunities based on customer needs.
Credit & Loan Origination
Source quality loan opportunities in line with the bank’s credit policy.
Conduct basic customer assessments and documentation.
Ensure proper onboarding and complete credit documentation.
Monitor loan performance and follow up on repayments.
Risk & Portfolio Quality Management
Ensure high-quality loan bookings with minimal default risk.
Monitor customer accounts and flag early warning signs.
Support recovery efforts for overdue accounts.
Maintain a
healthy loan portfolio (low PAR/NPL levels)
.
Market Intelligence & Community Engagement
Understand local market dynamics, customer behavior, and competition.
Build a strong presence within the community and business clusters.
Identify emerging opportunities and provide market feedback.
Monthly Deposit Mobilization Volume
Loan Disbursement Volume
Customer Acquisition Numbers
Portfolio Quality (PAR / NPL)
Loan Repayment Rate
Daily & Weekly Activity Levels
Revenue Contribution
Minimum of
OND / HND / Bachelor’s degree
in any relevant field.
Minimum of 3years experience strictly within a Microfinance Bank (MFB)
in a sales or business development role.
Proven track record in
deposit mobilization and loan origination within a microfinance environment
.
Strong understanding of
local markets, SMEs, and informal sector dynamics in Kano State
.
Demonstrated ability to meet and exceed
aggressive sales targets
.
Basic knowledge of
credit assessment and risk management
.
Excellent communication, negotiation, and interpersonal skills.
Highly motivated, target-driven, and field-oriented.
Must reside in Kano State, preferably within or around Dawakin Kudu and its environs.
Opportunity to lead finance and operations in a high-growth microfinance institution
Direct impact on strategic and operational decision-making
Fast-paced, performance-driven environment with strong growth potential

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