Sales Manager, South Korea, Bathroom&Wellness, Villeroy&Boch
Home base in Seoul, South Korea
Main Objectives / Area of impact / Influence on business and organisation : Responsibility for accomplishment of sales-/ revenues
and profit targets in the assigned region. Secure and develop/increase sales via Distribution, Retail, E-Commerce & Project channels in South Korea based on the strategies developed for the region in terms of brand building, assortment, pricing, presence, marketing.
Main Position Tasks :
1. Business Development and Sales - Plan and oversee the execution of South Korea’s sales efforts, contributing to organizational revenue and growth targets.
• Provide inputs to the line manager to support the development of strategic initiatives to achieve the business targets from the assigned country.
• Understand and effectively communicate Villeroy & Boch’s value proposition to its dealers, influencers, and end customers
• Maintain awareness of market trends including customer preferences, competitive action, new product introductions, etc. in the assigned country.
• Support the formulation of annual business plans for the country by providing related input.
• Cascade the sales forecast and budget for the country by weekly.
2. Efficient and Effective Dealer Operations – Monitor, guide and support distributor/dealers to help them achieve their targets.
• In weekly visits to the dealer showrooms, inspect adherence to display and design standards; display of new products; branding requirements etc.
• Quarterly stock audits with the Distributor/Dealers & take necessary actions to maintain a minimum amount of stock and liquidate discontinued or slow-moving SKUs.
• Conduct trainings for the showroom staff to ensure that they are adequately informed about new and existing V&B’s products and their features.
• Escalate any issue or risk that the distributor/dealer may be facing and work with the line manager to develop strategies to mitigate the same.
• Report and review achievement of targets and budgets on a monthly / weekly basis.
3. Project Channel Development - Tracking & Lifecycle Management
• Generate new leads and interact directly with end customers to help build up sales.
• Develop and maintain strong relationships with Developers, Architects, Interior Designers, QS Consultants, Contractors
• Monitor project progress across all phases—from specification to tender to final delivery.
• Ensure the original specification is upheld through transitions in project stakeholders.
• Update and manage the CRM pipeline with accurate data and status updates.
4. Market Research & Insights
• Stay informed about market trends and competitor offerings to identify opportunities.
• Provide feedback to management on business partners’ preferences and emerging demands.
• Participating in industry events and networking opportunities to expand market reach.
5. Order Generation and Processing – Accountable for quotation submission and order fulfilment to achieve the sales & revenue targets for Korea.
Requirements on Skills and Knowledge:

Welcome to the Villeroy & Boch Group!
The Villeroy & Boch Group is one of the global leaders in the premium Dining & Lifestyle and Bathroom & Wellness sectors. Since its foundation in 1748 the company stands for leading innovation, contemporary design, and exceptional quality. Uniting two iconic brands – Villeroy & Boch and Ideal Standard – we combine centuries of expertise with forward-thinking solutions to create high-quality, eco-conscious products that elevate modern living.
Guided by our vision “The Art of Bringing Something Special Into Every Day” we blend timeless elegance with cutting-edge technology to deliver exceptional experiences. With our commitment to premium design, responsible manufacturing, and continuous innovation we empower architects and developers to create spaces of wellbeing and consumers to enjoy moments of connection.
Headquartered in Mettlach, Germany, Villeroy & Boch Group has around 12,000 employees around the globe and is active in around 140 markets worldwide. As a united global team, we bring together our heritage, creativity, and market insights to set new benchmarks across our industry. Whether through innovation, aesthetics, or functionality, we are dedicated to delivering excellence in every detail.
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