Job Description

JOB PURPOSE:

The Sales Manager will be responsible for retention and growth of key accounts as well as the generation of revenue from new business. This role will have to close small to medium to high-value deals with across the energy value-chain, from small to medium enterprise clients to large, blue-chip companies at senior management or director level.

We are seeking a highly motivated and results-driven Sales Manager to join our commercial team. This role is ideally suited to a hungry, ambitious individual with a strong appetite for new business development and a proven willingness to proactively engage the market.

This is a front-line, outbound-focused sales role that requires confidence, resilience, and the ability to consistently initiate conversations with prospective clients via phone, email and virtual meetings. Success in this role will be measured by new business generation, revenue contribution and pipeline development.

KEY ACCOUNTABILITIES:

• Proactively identify and pursue new sales opportunities through outbound activity, including cold calling, networking, referrals and social media outreach.
• Arrange and conduct meetings with prospective clients to understand their business objectives, challenges, and commercial requirements.
• Prepare, present, and deliver compelling sales presentations that clearly articulate the value proposition of our products and services.
• Manage and grow a portfolio of existing accounts, maintaining strong client relationships and identifying opportunities for repeat business and upselling.
• Lead commercial negotiations, confidently addressing objections and resolving issues to successfully close deals.
• Consistently achieve and exceed agreed individual and event-level revenue and profitability targets.
• Collaborate closely with internal stakeholders, including marketing, operations, and finance teams, to ensure seamless execution and a unified client experience.
• Attend events on site, liaising with exhibitors and sponsors to ensure contractual deliverables are met and client expectations are exceeded.
• Stay informed on industry developments by monitoring relevant market intelligence, sector publications, and competitive activity related to assigned events and conferences.
• Develop a strong understanding of market dynamics, emerging trends, and client priorities to provide informed, consultative solutions to customers.

Personal Attributes
• Customer-focused: Places the client at the centre of all interactions and decision-making.
• Hard-working: Demonstrates a strong work ethic while representing industry-leading brands.
• Curious and studious: Shows a willingness to learn and continuously adopt best practices within the discipline.
• Respectful and reliable: Consistently professional, dependable, and accountable.
• Collaborative: Works openly and effectively with colleagues, contributing ideas and innovation.
• Proactive: Takes initiative, identifies opportunities, and is comfortable testing new approaches.
• Efficient: Demonstrates strong time management, prioritisation, and organisational skills.
• Outcome-driven: Focuses on the right activities at the right time to deliver strong commercial results.

QUALIFICATIONS, EXPERIENCE, & SKILLS:

Minimum Qualifications and Knowledge:
Experience working in exhibition and sponsorship sales and can showcase a strong sales skill set: lead generation, cold calling, working with CRM systems, cultivating sponsorship and exhibition proposals, identifying the right decision-makers to sign-off a sale.

A bonus would be to have worked in the energy market in sales or on the client side, but not a requirement.

Minimum Experience:
4 years’ experience in B2B conference and exhibition sponsorship sales, working in either domestic or global market.
A bonus would be someone who has most recently worked within the energy sector.

Job-Specific Skills:
Previous responsibility for ambitious sales targets, demonstrating to consistently meet and exceed targets. Hard-working, persistent, will go the extra-mile, self-starter, initiative, honest, genuine, willingness to learn and improve their own development and the event.

dmg events is an equal opportunity employer. If you have not had feedback from us within 14 days, please consider your application as unsuccessful for this round.