Drive performance, inspire your team and play a key role in delivering growth by leading a high‑performing sales function within Careline365.
🕰️Hours: 37.5 hours per week
📅Shift pattern: 5 days per week across Monday to Sunday, between 8:00 and 20:00, but you'll be working largely core hours.
💸Salary: Up to £45,000 pa dependant on experience, plus up to £6,000 pa OTE.
📍Location: Norwich-Hybrid (3 days in office pw)
📆Start Date: August/September 2026
We are looking for an experienced, commercially minded and inspirational Sales Department Manager to lead and develop multiple sales functions across Careline365.
This is a senior leadership role with responsibility for up to five direct reports and overall accountability for the performance, development and strategic direction of our Inbound Sales, Outbound Sales, Retention, Business Development and Customer Value Management teams.
You will be responsible for translating business objectives into clear operational plans, creating and executing sales strategies that drive sustainable growth, and ensuring every team is aligned to the wider organisational vision. Whilst this role offers significant autonomy, success will depend on balancing independent strategic thinking with the ability to operate within the company's agreed direction, priorities and values.
As a visible leader, you will inspire high performance through effective coaching, strong stakeholder management and a relentless focus on customer outcomes, commercial performance and continuous improvement.
This opportunity would suit an experienced sales leader who thrives in a fast-paced environment, excels at managing managers, and is comfortable influencing at both operational and strategic levels.
You'll bring:
As Sales Department Manager, you will provide strategic and operational leadership across multiple revenue-generating functions, including Inbound Sales, Outbound Sales, Retention, Business Development and Customer Value Management.
Key responsibilities include:
If you are interested in this role, please upload your CV and answer a few questions about yourself so we can get to know you!
This is an exciting time at Careline365 - we are a company on the move, and now is a perfect time to join our team. You’ll gain exceptional career opportunities and be part of a company that continues to expand.
We are committed to equal opportunities and welcome applicants regardless of religious beliefs, political opinion, race, sex, marital status, age or disability.
If you require assistance to participate in the recruitment process, for example, due to disability, please contact the Talent Team on 01425 626337.

At Appello, we believe safety should never be compromised. Every day, we help over 400,000 vulnerable people across the UK live safer, more connected lives, with over 50,000 supported by our fully digital telecare solutions.
With over 30 years’ experience, we’ve pioneered the UK’s first digital call handling platform, the first digital warden call system, and innovative products like our dispersed alarm and analogue-to-digital converter—designed to save lives and give peace of mind.
We empower housing providers, local authorities, and individuals to make the switch from analogue to digital telecare simple, seamless, and future-proof. By embracing an end-to-end digital approach, we create systems that are reliable, adaptable, and continuously evolving to meet the needs of those who rely on them most.
Award-winning, trusted, and recognised as leaders in digital telecare, Appello is here to ensure that when it matters most, help is just a call away
Thousands of customers around the country already trust us to offer advice, support and technology when they need us most. Many local authorities, housing associations, ALMOs, charities, care associations, property management companies, developers and individuals rely on our experience and expertise. All this, together with our accreditations, awards and continued high customer satisfaction, is testimony to the integrity, quality and reliability of Appello.
Appello is the new trading name for the merged businesses previously known as Cirrus, CarelineUK and Appello Telehealth.