Job Description

Sales Development Representative (SDR) – Outbound Sales, Cold Calling & Lead Generation | Remote

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours — aligned with prospect time zones

About the Role

At Pavago, one of our clients is hiring a Sales Development Representative (SDR) to generate qualified pipeline through outbound prospecting, cold calling, email outreach, and lead generation.

This is a high-performance, activity-driven sales role where you’ll identify ideal prospects, execute multi-channel outreach, qualify opportunities, and book meetings for Account Executives.

As the first point of contact with prospective customers, you’ll directly influence both pipeline growth and brand perception

If you’re resilient, confident on the phone, comfortable with high-volume outreach, and motivated by measurable sales targets, this role is a strong fit.

What You’ll Own

Outbound Prospecting & Lead Generation

Build targeted prospect lists using:

• LinkedIn Sales Navigator
• Apollo
• ZoomInfo
• Crunchbase

Research:

• Target accounts
• Decision-makers
• Industries
• Buyer personas
• Business pain points

Use research to personalize outreach and improve response rates.

Cold Calling & Multi-Channel Outreach

Execute approximately 60–100 outbound touchpoints per day across:

• Cold calls
• Cold emails
• LinkedIn messages
• Video outreach

Conduct approximately 30–40 cold calls daily

You’ll:

• Open conversations confidently
• Use structured sales scripts
• Handle common objections
• Qualify prospect interest
• Personalize messaging
• Move qualified prospects toward booked meetings

Outreach Sequences & Campaign Management

Build and manage structured outbound cadences, typically:

• 5–10 touchpoints
• Over 10–15 days
• Across multiple communication channels

Test and optimize:

• Subject lines
• Email copy
• Messaging angles
• Personalization
• CTAs
• Follow-up sequences

Monitor results and continuously improve outreach based on response and meeting-booking performance.

Lead Qualification & Meeting Booking

Qualify prospects based on:

• Business needs
• Pain points
• Role and decision-making authority
• Company fit
• Timing and interest

Book qualified meetings and provide Account Executives with clear prospect context and handoff notes.

CRM & Pipeline Management

Maintain accurate records in platforms such as:

• Salesforce
• HubSpot
• Zoho CRM

Log:

• Calls
• Emails
• Prospect interactions
• Qualification notes
• Lead stages
• Follow-up activity

Maintain strong pipeline hygiene by closing stale leads, refreshing prospect lists, and keeping contact information accurate.

Sales & Marketing Collaboration

Work closely with:

• Account Executives
• Sales leadership
• Marketing teams

Share insights around:

• Prospect objections
• Lead quality
• Messaging effectiveness
• Market feedback
• Conversion opportunities

Help improve outbound strategy based on real prospect conversations.

What Makes You a Strong Fit

You:

• Are confident making cold calls
• Are resilient and comfortable with rejection
• Enjoy working toward clear KPIs and quotas
• Communicate effectively across phone, email, and LinkedIn
• Know how to personalize outreach instead of relying entirely on generic sequences
• Are disciplined with follow-ups
• Stay organized in high-volume sales environments
• Use performance data to continuously improve

Required Experience & Skills

• 1–2+ years of experience in:
• SDR roles
• BDR roles
• Outbound sales
• Lead generation
• Similar prospecting roles
• Hands-on experience with:
• Cold calling
• Cold email
• Prospecting
• Pipeline generation
• Meeting booking
• Familiarity with sales engagement platforms such as:
• Outreach
• Salesloft
• HubSpot
• Apollo
• Experience with CRMs such as:
• Salesforce
• HubSpot
• Zoho
• Strong written and verbal English communication
• Strong prospect research and personalization skills
• Ability to work remotely during U.S. business hours

Nice to Have

• 2–4 years of SDR experience with consistent quota attainment
• Experience in:
• B2B SaaS
• Marketing services
• Professional services
• Experience prospecting into mid-market or enterprise accounts
• Familiarity with sales methodologies such as:
• SPIN
• MEDDIC
• Challenger
• Sandler
• Experience with video prospecting or personalized outbound campaigns

What a Typical Day Looks Like

You might:

• Research target accounts and decision-makers
• Build and refine prospect lists
• Make 30–40 cold calls
• Execute personalized email and LinkedIn outreach
• Follow up with active prospects
• Qualify interested leads
• Book meetings for Account Executives
• Update CRM records and pipeline stages
• Review outreach performance
• Test new messaging and prospecting approaches
• Collaborate with sales and marketing on lead quality

In short: You turn targeted outbound activity into qualified conversations, booked meetings, and sales pipeline.

Key Metrics for Success

• 60–100 outbound touchpoints per day
• 30–40 cold calls per day
• 15–20 meaningful conversations per week
• 8–12 qualified meetings booked per month
• Meeting-to-opportunity conversion
• Positive reply rate
• Outreach conversion rate
• Consistent quota attainment
• 100% CRM data accuracy
• Continuous improvement in campaign performance

Why This Role Stands Out

• Direct impact on pipeline and revenue growth
• Clear, measurable performance targets
• Hands-on experience with modern outbound sales tools
• Exposure to Account Executives and sales leadership
• Opportunity to develop advanced prospecting and qualification skills
• Fully remote environment
• Clear growth opportunities into:
• Senior SDR / BDR
• Account Executive
• Business Development
• Sales Team Lead
• Sales Operations

Interview Process

1. Initial Phone Screen
2. Spark Hire Intro Video
3. Video Interview with Pavago Recruiter
4. Practical Task – 3-Step Outbound Email Sequence
5. Client Interview
6. Offer & Background Verification

Apply Now

If you:

• Thrive on cold calling and outbound prospecting
• Are comfortable with high-volume sales activity
• Know how to research and personalize outreach
• Can turn cold prospects into qualified meetings
• Are motivated by targets, pipeline, and measurable results

We’d love to hear from you.

Apply now and help build a consistent pipeline of qualified sales opportunities.

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