Creatio

Sales Development Representative

Creatio  •  Mexico City, MX (Hybrid)  •  2 months ago
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Job Description

Creatio is a global vendor of one platform to automate industry workflows and CRM with no-code and a maximum degree of freedom. With a global team of 700+ dedicated professionals, 700+ partners and thousands of customers, Creatio operates in 100+ countries worldwide. The company has been highly recognized by key industry analysts, being included in seven Forrester Waves and five Gartner Magic Quadrants and recognized as a Leader in two of them.This is a hybrid role based in our Mexico City office, working with the LATAM market. Fluent English and Spanish are fully required for this position.  Position OverviewThe Sales Development Representative (Spanish) at Creatio is responsible for identifying and nurturing leads, prospecting for new opportunities, and setting the stage for strong client relationships in the low-code automation and CRM market. This role is critical in supporting Creatio’s sales pipeline by qualifying leads, collaborating closely with the sales team, and acting as a bridge between marketing initiatives and revenue generation.Key ResponsibilitiesLead Generation & Prospecting: Proactively engage with prospective clients, identify and qualify sales opportunities, and generate interest in Creatio’s products.Market Research & Intelligence: Understand the competitive landscape, identify target industry segments, and stay informed of industry trends in CRM and low-code automation.Collaboration with Sales & Marketing: Partner with sales executives to strategize on lead quality and conversion, ensuring a seamless hand-off for qualified opportunities.Pipeline Management: Maintain accurate records of activities in the CRM, manage lead and account data, and monitor progress against sales metrics.Outbound Campaigns: Develop personalized email, phone, and LinkedIn outreach to effectively engage prospects and build a strong pipeline.Performance Optimization: Continuously refine outreach techniques and adopt best practices to enhance prospecting success.Required ExperienceIndustry Knowledge: at least 1 year in an SDR, staffing, or related sales role, ideally within B2B SaaS, CRM, or automation software.Proven Track Record: Demonstrated success in generating leads, meeting or exceeding KPIs, and helping drive revenue growth.CRM and Sales Tools: Proficiency in CRM software and experience with prospecting tools (Sales Navigator, Outreach.io, etc.).Understanding of Low-Code & CRM Trends: Familiarity with low-code development and CRM software, with an understanding of how these technologies impact businesses.Key SkillsCommunication & Interpersonal Skills: Excellent written and verbal communication skills to effectively engage C-level executives and decision-makers.Prospecting Techniques: Skilled in cold calling, email campaigns, and leveraging social media platforms like LinkedIn for prospecting.Analytical Mindset: Ability to analyze data, evaluate prospect engagement metrics, and adjust strategies based on insights.Time Management & Organizational Skills: Proven ability to handle multiple accounts, leads, and follow-ups simultaneously.Strategic Thinking: Ability to understand client needs and pain points, positioning Creatio’s value proposition effectively.Personal AttributesCustomer-Centric Mindset: Empathetic, with a focus on understanding the customer’s perspective and building rapport.Self-Motivated & Goal-Oriented: Demonstrates a drive for success, with resilience and an entrepreneurial spirit to pursue and achieve challenging targets.Adaptability: Comfortable in a fast-paced, evolving environment, with a positive attitude toward learning and adapting to new tools and approaches.Team Player: Strong sense of collaboration and willingness to share insights with the team to improve overall performance.Educational BackgroundBachelor’s degree in Business, Marketing, Communications, or a related field.Additional certifications in sales methodologies or familiarity with low-code/CRM technologies are a plus.

Key Responsibilities

  • Lead Generation & Prospecting: Proactively engage with prospective clients, identify and qualify sales opportunities, and generate interest in Creatio’s products.
  • Market Research & Intelligence: Understand the competitive landscape, identify target industry segments, and stay informed of industry trends in CRM and low-code automation.
  • Collaboration with Sales & Marketing: Partner with sales executives to strategize on lead quality and conversion, ensuring a seamless hand-off for qualified opportunities.
  • Pipeline Management: Maintain accurate records of activities in the CRM, manage lead and account data, and monitor progress against sales metrics.
  • Outbound Campaigns: Develop personalized email, phone, and LinkedIn outreach to effectively engage prospects and build a strong pipeline.
  • Performance Optimization: Continuously refine outreach techniques and adopt best practices to enhance prospecting success.

Required Experience

  • Industry Knowledge: at least 1 year in an SDR, staffing, or related sales role, ideally within B2B SaaS, CRM, or automation software.
  • Proven Track Record: Demonstrated success in generating leads, meeting or exceeding KPIs, and helping drive revenue growth.
  • CRM and Sales Tools: Proficiency in CRM software and experience with prospecting tools (Sales Navigator, Outreach.io, etc.).
  • Understanding of Low-Code & CRM Trends: Familiarity with low-code development and CRM software, with an understanding of how these technologies impact businesses.

Key Skills

  • Communication & Interpersonal Skills: Excellent written and verbal communication skills to effectively engage C-level executives and decision-makers.
  • Prospecting Techniques: Skilled in cold calling, email campaigns, and leveraging social media platforms like LinkedIn for prospecting.
  • Analytical Mindset: Ability to analyze data, evaluate prospect engagement metrics, and adjust strategies based on insights.
  • Time Management & Organizational Skills: Proven ability to handle multiple accounts, leads, and follow-ups simultaneously.
  • Strategic Thinking: Ability to understand client needs and pain points, positioning Creatio’s value proposition effectively.

Personal Attributes

  • Customer-Centric Mindset: Empathetic, with a focus on understanding the customer’s perspective and building rapport.
  • Self-Motivated & Goal-Oriented: Demonstrates a drive for success, with resilience and an entrepreneurial spirit to pursue and achieve challenging targets.
  • Adaptability: Comfortable in a fast-paced, evolving environment, with a positive attitude toward learning and adapting to new tools and approaches.
  • Team Player: Strong sense of collaboration and willingness to share insights with the team to improve overall performance.

Educational Background

  • Bachelor’s degree in Business, Marketing, Communications, or a related field.
  • Additional certifications in sales methodologies or familiarity with low-code/CRM technologies are a plus.
Creatio

About Creatio

Creatio is a global vendor of an agentic CRM & workflow platform with no-code and AI at its core. Millions of workflows run on Creatio daily, supporting thousands of clients in 100 countries. Genuine care for our clients and partners is at the heart of our DNA.

Its offerings include Creatio Studio, a no-code agentic platform to build applications and AI agents with natural language and visual designers, and a CRM suite with embedded AI agents across Creatio Marketing, Sales, and Service. The company provides a Financial Services CRM platform, plus industry workflows across 19 verticals and a range of marketplace add-ons. Creatio is recognized as a Leader and Strong Performer in Gartner and Forrester reports and earned outstanding peer-to-peer reviews.

Our customers enjoy the freedom to own their automation. Business users without technical skills can build and deploy applications and AI agents with natural language and visual no-code designers. Creatio’s no-code approach delivers unprecedented time-to-value even for highly complex workflows. Creatio delivers the fastest time-to-value, reduced TCO, and immediate business impact through its agentic no-code platform, combining best-in-class CRM applications with ready-to-use AI agents. 

Genuine care is at the heart of our culture. We build lasting, sincere relationships with clients and partners through warm, transparent communication and an ongoing focus on delivering value and strong business outcomes.

Creatio is headquartered in Boston, MA, with 850 employees in ten offices across 25 countries. It has long-lasting relationships with thousands of customers, including Colgate-Palmolive, City of Boston, Purple Bricks, BNP Paribas Group, Howdens, as well as over 500 partners worldwide.

Industry
IT & Software
Company Size
1,001-5,000 employees
Headquarters
Boston, Massachusetts
Year Founded
2014
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