Role Summary

The
Sales Development Representative (SDR)
is a high-impact "door opener" responsible for identifying and engaging B2B decision-makers across the UK and US markets. This role exists to drive revenue growth by transforming cold prospects into qualified discovery meetings through personalized, multi-channel outreach. This is a
Full-time, Remote (Global)
position at a
Mid-Level
seniority, designed for a self-motivated hunter who thrives on autonomy rather than micromanagement.

Work Setup & Collaboration

• 
  Location & Hours:
  Fully remote and global; requires at least
  2 hours of overlap with GMT
  for asynchronous syncs and team updates.
• 
  Autonomy:
  High level of trust with no surveillance software; success is measured by
  pipeline movement and output quality
  rather than activity volume alone.
• 
  Collaboration:
  Direct, asynchronous coordination with the sales team to refine messaging and optimize the transition from prospect to lead.
• 
  Process:
  Operating within a lean, agile environment (11-50 employees) where feedback loops are short and individual ideas are implemented quickly.

What You'll Do

• 
  Research and target
  B2B decision-makers, including Founders and Heads of Sales, within the professional services sector.
• 
  Execute multi-channel sequences
  across email, LinkedIn, and cold calls to generate high-intent discovery meetings.
• 
  Craft bespoke outreach
  that sounds human and demonstrates deep prospect research, avoiding generic templates or scripts.
• 
  Manage the CRM pipeline
  daily to ensure data integrity and accurate forecasting of sales opportunities.
• 
  Analyze outreach metrics
  to identify what messaging resonates and pivot strategies accordingly.
• 
  Collaborate cross-functionally
  with the sales team to ensure a seamless handoff of qualified leads.
• 
  Own the top-of-funnel strategy
  for assigned territories, acting as the primary voice of the brand for new prospects.
• 
  Iterate on sales collateral
  based on direct market feedback to improve conversion rates.

Success Indicators

• 
  Meeting Volume:
  Consistently hit or exceed weekly targets for qualified discovery meetings booked.
• 
  Pipeline Velocity:
  Maintain a steady flow of prospects that convert to Sales Qualified Leads (SQLs).
• 
  Conversion Quality:
  Maintain a high "show rate" for meetings by ensuring prospects are properly vetted and briefed.
• 
  Growth Milestone:
  Achieve performance benchmarks to transition into a
  Sales Executive
  role within 6 months.

Required Qualifications

• 
  Proven Outreach Experience:
  Demonstrated success in a cold outreach role (SDR/BDR) with a track record of booking meetings.
• 
  Market Knowledge:
  Familiarity with the
  UK and/or US B2B landscapes
  and professional services industry norms.
• 
  Strategic Research:
  Ability to use tools (LinkedIn, Google, etc.) to find "hooks" that make outreach relevant and timely.
• 
  Human-Centric Writing:
  Exceptional written communication skills with the ability to write
  persuasive, non-templated copy
  .
• 
  CRM Proficiency:
  Experience maintaining clean data and managing workflows within a CRM (e.g., HubSpot, Salesforce, Pipedrive).
• 
  Async Communication:
  Strong ability to manage tasks independently and communicate clearly via Slack/documentation in a remote setting.

Nice to Have

• 
  Familiarity with sales automation tools (e.g., Apollo, SalesLoft, or Outreach.io).
• 
  Previous experience working in a
  small, fast-growing startup
  environment.

About the Team/Environment

We are a London-based growth company with a
high-velocity, low-friction
culture. Our team values quality over "busy work," utilizing a modern tech stack to support a fully remote, global workforce. We maintain a high quality bar for our talent solutions, ensuring that when you open a door, you are selling a product that truly delivers results.