Job Description

Who are we:

We are This is Beyond; a fast-moving, fast-thinking, vibrant B2B events company. We have grown from an ambitious start-up to a global leader in creating innovative and ground-breaking marketplace and thought-leadership events. Our events reshape industries into inspired communities one immersive experience at a time.

The Sales Coordinator plays a pivotal role in supporting the exhibitor sales teams in the successful delivery of This is Beyond events. This position encompasses key responsibilities including administrative support across multiple events. The Sales Coordinator manages core administrative functions, analyses sales reports to provide insights, and ensures operational excellence across up to three shows. This role also contributes to on-site coordination, supporting smooth and efficient event execution.

Key Success Criteria:

• Data-driven decision-making – Effectively manages and analyses sales data, identifying trends and providing actionable insights to enhance team strategies.

• Process optimisation – Ensures accuracy and efficiency in application processing, lead generation, and administrative tasks, consistently identifying areas for improvement.

• Seamless event execution – Plays a key role in live event coordination, troubleshooting issues proactively, and ensuring a smooth and high-quality experience for exhibitors.

• Cross-team collaboration – Works effectively with sales, marketing, operations, and creative teams to align strategies and enhance event outcomes.

• Customer and stakeholder support – Acts as a key contact for exhibitors, providing exceptional service pre-event, on-site, and post-event.

• Proactive problem-solving – Takes initiative in identifying inefficiencies and proposing practical solutions, maintaining composure and adaptability in high-pressure environments.

Requirements:

• Minimum 1-2 years demonstrable experience in event coordination or administration, ideally within the hospitality, events, or luxury travel industry.

• Strong organisational skills with the ability to manage multiple tasks and priorities effectively.

• Excellent interpersonal and communication skills, with a customer-focused approach.

• Detail-oriented with a commitment to accuracy in all aspects of event coordination.

• Proficiency in Microsoft Office Suite and familiarity with event management software is advantageous.

• A proactive attitude with the ability to work both independently and collaboratively in a dynamic team environment.

• Willingness to learn and adapt to new challenges, contributing to the overall success of our events.

• Flexibility to work occasional evenings and weekends as required during peak event periods.

• Willingness to travel and work flexible business hours as required.

• Perform additional ad hoc duties as required to support business operations and team objectives.

Technical Skills:

Sales Support:

• Manage and analyse sales data, identifying key trends and making recommendations to the team.

• Oversee the processing of exhibitor applications, ensuring accuracy and efficiency.

• Support in the development of sales strategies by contributing insights and best practices.

• Assist with sales trip planning locally and abroad

• Assist in refining lead generation strategies by assessing current sourcing methods and suggesting improvements.

Live Event Coordination:

• Play a more active role in on-site event coordination, assisting in logistics, troubleshooting, and ensuring an excellent delegate experience.

• Maintain and update the master planning document for each show, ensuring accuracy across deliverables and keeping key stakeholders informed of any changes or risks throughout the planning and onsite execution phases.

• Liaise with exhibitors pre-event and on-site to ensure seamless participation and problem resolution.

• Support on-site activations, appointment scheduling, and event flow management.

Marketing & Cross-Team Collaboration:

• Provide administrative support to the marketing team as required, ensuring event operations align with marketing initiatives.

• Coordinate the production and timely delivery of sales support materials such as brochures, exhibitor guides, and other collateral, ensuring alignment with event timelines and marketing objectives.

• Work closely with internal teams, including CRM, Marketing and Operations, to facilitate smooth event planning.

• Assist in the organisation and coordination of smaller networking events and promotional activities

Results:

Performance & Contribution

• Ensures accuracy and efficiency in the sales & appointment systems and event-related administrative tasks.

• Identifies areas for improvement in sales processes and suggests solutions.

• Supports the delivery of high-quality, impactful events through strong on-site coordination.

• Collaborates effectively with multiple teams to align CRM, marketing, finance and event operations.
  

Leadership:

Customer Relations:

• Act as a point of contact for event participants, addressing inquiries and providing timely assistance.

• Support the implementation of customer satisfaction surveys and feedback collection processes.

• Support the Accounts Assistant with payment follow-ups from exhibitors when required, ensuring clear communication and a professional approach.

Ownership & Accountability

• Take responsibility for assigned tasks and follow through to completion.

• Show initiative in solving problems or flagging issues early to ensure smooth delivery.

• Keep documentation organised and accessible for the team.

Problem-Solving & Initiative

• Demonstrates a proactive approach to challenges, resolving issues quickly and efficiently.

• Identifies potential inefficiencies and proposes practical solutions.

• Maintains a high level of professionalism and adaptability, particularly in high-pressure event environments.
  

Event / Team Specific

• Collaborates closely with international team members to ensure alignment and cohesion across event portfolios.

• Collate all assets from the exhibitors and work closely with marketing for The Black Book and all exposure elements including Social Media and The Guest List.

• Produce and communicate accurate weekly sales reports.

• Monitor and track sales metrics to provide insights to the team.

• Maintaining the sales databases and building campaigns in SF.

• Managing ASANA tasks and timelines for the sales team.

If this sounds like you, send through your application today!