Job Description

Sell fitness. Hit goals. Earn Bonuses. Build a career in sales.

At Orangetheory Fitness, we're not just selling memberships, we're closing deals that change lives. As a Sales Associate, you are a hunter: prospecting new leads, booking first time classes, conducting full discovery consultations, and converting prospects into paying members. This is a quota-driven sales role where your success is measured in memberships sold!

We're looking for competitive, results-driven sales professionals who thrive on the challenge of hitting targets and love the thrill of selling. If you have a proven track record in sales, embrace accountability, and want to build a career where your hustle directly impacts your paycheck, this is your opportunity.

Why Work for Orangetheory Fitness?

• Monthly Sales Bonuses – hit sales goals, get rewarded
• Free Orangetheory Membership – experience what you're selling
• PTO, Sick Time & Holiday Pay
• Medical, Dental & Vision Insurance
• Supplemental Insurance Options – life, accident, critical illness, and more
• 401(k) with Company Match
• Comprehensive Sales Training – learn our proven sales process and conversion strategies
• Career Advancement – top performers move into senior sales and management roles
• Employee Recognition Program – we celebrate our top closers

What You'll Do as a Sales Associate:

• Proactively call and text leads to book introductory sessions
• Conduct 20-30+ outbound calls daily to prospects who've shown interest
• Run full discovery consultations to understand prospect needs and overcome objections
• Give high-energy studio tours and position the value of membership
• Close sales on the spot – convert prospects during their first visit
• Meet or exceed monthly membership sales quotas
• Follow up persistently with prospects via phone, email, and text until they book or buy
• Track sales activities and pipeline in our CRM system
• Collaborate with coaches to ensure seamless handoff for first-time class experiences
• Re-engage past leads and nurture warm prospects through strategic outreach
• Provide exceptional member service to support retention (while maintaining focus on new sales)
• Participate in Orangetheory classes to authentically speak to the product you're selling

Requirements

What You Must Bring:

• 1+ years of proven sales experience (retail, gym, B2C, phone sales, or membership sales preferred)
• Track record of meeting or exceeding sales quotas – we want closers, not order-takers
• Hunter mentality – you're driven, persistent, and motivated
• Excellent phone skills – comfortable making 20-30+ calls per day and handling objections
• Extroverted personality – you energize people and create excitement
• Urgency and follow-through – you don't wait for sales to come to you
• Coachability – you take feedback and continuously improve your close rate
• Comfortable with accountability – you own your numbers and take pride in your performance
• High school diploma or equivalent required
• Weekend availability required

Preferred Qualifications:

• Experience with CRM/sales tracking software
• Background in fitness, wellness, or membership-based sales
• Demonstrated ability to work in a quota environment

This is NOT the right role if you're looking for:

• A primarily customer service position
• A job where you wait for people to come to you
• A role without sales targets or accountability

Ready to turn your sales skills into a rewarding career? Apply now and show us your track record.