At Steele Auto Group, work is more than a job. It is a chance to inspire positive impact through every interaction, every vehicle, every journey. Our people are at the heart of it all, because everything we do is driven by you. Your passion. Your purpose. Your potential.
Located at 547 Kenmount Rd, St. John's NL, A1B 3P9
As Steele Honda’s Sales Assistant, it is your adventure to create the smooth, exciting, and memorable experience our customers expect when purchasing a vehicle. As the connection point between our Sales, Finance, and Management teams, you will help keep the dealership moving efficiently while ensuring every customer interaction is professional, welcoming, and seamless. This is an exciting opportunity to grow your career in a fast-paced dealership environment, gain valuable industry experience, and become part of a high-energy team that celebrates collaboration, customer service, and success.
How You Will Make an Impact
What Helps You Stand Out
Why You Will Love Working with Steele Auto Group:
When you join Steele Auto Group, you are joining a team that believes in growth, opportunity, and rewarding those who lead with heart and effort.
We believe in rewarding hard work and supporting every part of your journey. That is why our Total Rewardspackage is built to help you thrive, physically, financially, and emotionally. Depending on your role and employment type (full-time, part-time, or term), eligible employees can look forward to, some or, all of the following:
While we make every effort to post our rates accurately, some websites may display salary estimates for this position without our involvement. These figures are generated independently for general comparison and are not provided or verified by Steele Auto Group. We look forward to discussing accurate, role-specific compensation details with candidates selected to move forward in the recruitment process.
Steele Auto Group is committed to creating a workplace where your talents are recognized, your growth is championed, and your potential is limitless. We invest in our people, promote from within, and foster a fair, inclusive, and opportunity-rich environment. As part of this commitment, we ensure that every candidate feels valued and supported throughout the recruitment process. If you are contacted for an interview and require accommodation, please let us know. We are here to support you in every step of the way.
Learn more about us atwww.steeleauto.com
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**If you are an employee of Steele Auto Group, please apply through the careers page to ensure you are flagged as an internal applicant.
We can’t wait to meet you!

The Steele Auto Group, consistently designated as one of Canada’s Best Managed Companies, is one of the most diversified group of automobile dealerships in Atlantic Canada. The group is currently comprised of 50 auto dealerships, 3 Powerhouse Equipment stores and 9 collision centers, and is headquartered in Dartmouth, NS. The Group consists of approximately 2,100 employees and prides itself on pursuing new, innovative, and more transparent ways of connecting with its customers. Steele Auto was recently presented with Canada’s GM Innovation Award. The group believes strongly in providing career growth opportunities for its team members including promoting from within along with providing mobility throughout the Atlantic region. Steele Auto Group is heavily involved with, and supports the communities it operates in, while maintaining strategic partnership initiatives that support mental health, sick children and families in need.