Job Description

Job Location: Sona Dermatology - Richmond Glen Allen - Glen Allen, VA 23060
Position Type: Full Time
Job Category: ManagementSales & Operations Manager – Med Spa
Position Overview
We are seeking a hands-on, results-driven Sales & Operations Manager to take full ownership of sales performance and daily practice operations within our luxury medical spa. This role is ideal for a high-energy leader who thrives on building client relationships, closing sales, and ensuring the practice runs smoothly day to day. The Sales & Operations Manager is both a top-performing individual contributor and a team leader, responsible for creating a culture of accountability, client excellence, and continuous growth.
Key Responsibilities
Sales Ownership & Revenue Growth
- Take an active role in driving sales: lead client consultations, close high-value treatment plans, and upsell memberships and retail products.
- Own monthly and annual sales goals, consistently achieving and exceeding revenue targets.
- Implement a structured sales process, including lead generation, pipeline management, and follow-up strategies.
- Maximize CRM tools to track client opportunities, conversion rates, and retention metrics.
- Build and maintain strong B2C client relationships and B2B partnerships with vendors, local businesses, and referral sources.
Practice Operations & Client Experience
- Oversee daily spa operations, ensuring seamless coordination between sales, front desk, and providers.
- Manage staff scheduling, client flow, and front-of-house operations to deliver a luxury client experience.
- Handle escalated client situations with professionalism and proactive solutions.
- Ensure compliance with HIPAA, safety, and med spa protocols.
- Oversee inventory, vendor management, and ordering to support both retail and service operations.
Team Leadership & Development
- Lead by example as the top sales performer while coaching team members to strengthen their consultative sales skills.
- Provide daily mentorship, role-play training, and accountability check-ins for front desk and sales staff.
- Set clear sales expectations and hold the team accountable for results.
- Foster a culture of performance, teamwork, and client-first excellence.
Event Planning & Growth Initiatives
- Plan and execute in-house events, VIP nights, and community activations to generate leads and drive revenue.
- Partner with the marketing team to align promotions, digital campaigns, and seasonal offers with sales strategies.
- Act as a brand ambassador, representing the med spa at networking events and within the local community.

Qualifications

Qualifications
- 3+ years of proven success in sales leadership and direct selling within aesthetics, wellness, luxury hospitality, or related industries.
- Strong record of exceeding personal and team sales goals.
- Experience managing daily operations in a customer-facing business (spa, clinic, or hospitality preferred).
- CRM and EMR proficiency.
- High-energy leader with excellent communication and closing skills.
- Professional, polished appearance with a passion for aesthetics and client service.
- Entrepreneurial mindset with the ability to treat the business as your own.
Compensation & Benefits
- Competitive base salary + commissions and performance bonuses.
- Service and product discounts.
- Opportunities for career advancement in a growing med spa brand.
- Empowering, team-oriented culture where performance is recognized and rewarded.