RSC-用户运营实习生（西安）
西安
社招
实习
用户与服务
本科及以上
应届毕业生
职位描述
1.活动策划与落地：以提升业务单量和用户增长为导向，策划线上及线下用户活动，输出活动方案，制定推广策略，全程跟进活动执行，监控效果，完成拉新、转化目标，活动完成后及时复盘为下一次活动沉淀经验； 2.内容创作与传播：根据公司品牌调性和传播主题，策划并创作高质量的内容（图文、视频），输出社群日常资讯、企微SOP内容模板及快捷回复内容包等素材，提升品牌知名度； 3.用户分层及增长策略：深入分析用户行为，构建用户画像，结合用户分层及数据，制定并执行用户增长策略，裂变活动、拉新活动、社群互动、私域福利等，促进用户从公域向私域的转化，提升用户转化率和复购率，实现用户规模的持续增长； 4.社区生态构建：运营内部社区平台，策划多元互动活动，激发员工参与热情，营造活跃氛围。借助口碑传播，吸引外部潜在用户关注，扩大品牌影响力； 5.其他任务：完成上级交办的其他相关工作
职位要求
投递
NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.
NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.
NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.
