The Retail Analyst in charge of financial and project analysis, report generation and support on operational activities related to Retail department. Scope includes providing analysis, reporting and project coordinations in Retail fuels, Retail lubricants, and convenience stores business for the country.
1- Prepare sales and financial analysis related to information including volume, margins, market share trends and results and versus budgets and forecasts, determining trends, gaps and factor analsyis.
2- Coordinate the annual budget process, including monthly forecasting; prepare presentations for budget, weekly-monthly results.
3- Create P&L’s for all Services Stations (Puma Internal Margin Analysis/Dealers assessment), prepare BVR (rent) proposals to the Retail Sales Manager.
4- Identify potential volume opportunities or site under-performing and develop action plans to mitigate the loss or capture additional volume.
5- Implement Retail Marketing strategy supporting data analysis including but not limited to goal setting by site, financial impact, among others.
6- Monitor Retail KPIs (sales volume, margin & product, sales commission, Capex, Opex), Non Fuels Income (rebates, fees, royalties, ATMs, leased spaces).
7- Coordinate and execute Network Planning activities, managing NP software and updates. Includes creating tactics, what if scenarios, and site project analysis (capex economic templates) to support business cases.
8- Coordinate marketing related activities, monitor market research into industry trends related to the company’s business.
9- Prepare and submit report periodically based on data analysis to the Retail Team and General Manager as required
10- Support the Retail Department on any special assignments to optimize SS’s products & services such as Puma Control, Fleet Cards, and future retail initiatives among others.
11- Follow up on economic impact and success measurement of Marketing Promotions, volume incentive initiatives and Action Plan performances.
12- Maintain different database controls and updates for the correct integration of all the departments and support groups involved.
13- Prepare weekly reports related to retail service and loyalty programs performance.

Puma Energy is a leading global downstream energy business, safely providing energy in more than 35 countries, primarily across central America and Sub-Saharan-Africa. Our downstream business segments include fuels, aviation, lubricants, LPG and bitumen.
Our purpose is Energising Communities to help drive growth and prosperity by sustainably serving our customers’ needs in high potential countries around the world.
What to find out more and be part of our Puma Energy team? Take a look at our latest job posts and get in touch!