Job Description

Fanatics Commerce is the global leader in licensed sports merchandise, operating a vertically integrated platform that designs, manufactures, and delivers officially licensed apparel, jerseys, headwear, and collectibles for major leagues, teams, and events worldwide. With more than 900 e-commerce sites and a global omnichannel presence across digital, in-venue, and retail, Fanatics Commerce reaches fans in over 180 countries and powers official fan experiences for many of the world’s most iconic sports properties.

At Fanatics, we bring our BOLD Leadership Principles to life every day—building championship teams, obsessing over fans, acting with entrepreneurial speed, and delivering with a determined and relentless mindset.

As we continue to scale our global platform, the General Manager - Louisiana State University, will play a critical role in contributing to business growth, elevating fan experiences, and delivering measurable impact This role will help strengthen the fan connection, support business performance, and contribute to how we serve hundreds of millions of fans worldwide.

The General Manager is responsible for delivering meaningful business and fan impact through BOLD leadership capabilities and execution excellence. The General Manager will take primary responsibility for strategically planning operational excellence, promotions, special events, fan engagement, building strong teams, and profitability of their assigned retail location(s) while providing coaching and performance management for all employees. The General Manager will report to the Regional Director and work a rotating, full-time schedule including days, nights, weekends, and extended hours on game days and during events.

HOW YOU WILL DRIVE IMPACT

• Drive operational excellence by creating strategic plans and initiating actions that support company objectives.

• Drive the implementation of all Company initiatives through clearly communicated objectives and team priorities.
• Present the store strategy to Retail Leadership, Corporate Business Partners, and Team Partners to inform and educate them on the business, operational efficiencies, product sell-through, and customer feedback.
• Act as liaison for Team Partner and funnel requests to Fanatics Business Partners as necessary.
• Analyze metrics, daily operations, and P&L to identify opportunities and create initiatives in partnership with the store leadership team to drive operational excellence.
• Quickly adapt and deliver in a fast-paced, high-growth environment while leading change.
• Demonstrate and maintain the highest levels of fan experience.
• Incorporating Fanatics values when planning daily operational excellence for the Team.
• Recruit and build a strong team while driving a culture of high performance and engagement that translates into a best-in-class fan experience.
• Assess internal talent and recommend a succession plan for employees to Human Resources and/or Regional Director.
• Delegate ‘Manager on Duty’ responsibilities when appropriate.
• Fosters an inclusive workplace where diversity and individual differences are valued and leveraged to achieve goals.

AI & DIGITAL CAPABILITY

We are building a future-ready organization. This role is expected to:

• Apply AI and technology to improve efficiency, quality, and outcomes

• Use data and digital tools to inform decisions and enhance performance
• Demonstrate curiosity and adaptability in adopting new technologies and ways of working
• Contribute to a culture of innovation and continuous improvement

CAPABILITIES & EXPERIENCE YOU BRING

• Bachelor’s degree or equivalent experience, with 5+ years in in retail management, preferably flagship store/high-profile.

• Must possess effective communication and problem-solving skills, collaborative with strong influencing and interpersonal skills.
• Highest level of integrity and ethics, both professional and personal.
• Experience managing a team of both exempt and non-exempt employees is strongly preferred.
• Strong written and verbal communication skills.
• Demonstrated proficiency in the Microsoft Office Suite and retail point of sales systems.
• Proven ability to identify business trends and collaborate with cross-functional partners to develop appropriate plans to drive results.
• Proficiency in understanding the fan base to ensure actions taken are in support of maximizing market trends and needs.
• Strong experience with retail finance, including P&L management.
• Proven ability to lead operational excellence.
• Ability to work independently while still adhering to company/departmental standards.
• Demonstrated ability to provide clear direction to achieve goals and assign tasks to all employees while offering support and follow-up as necessary.
• Experience managing employee relations in partnership with human resources to comply with company policies, state and/or local laws, and union activity if applicable.
• Demonstrate ability to create an inclusive environment that fosters the development of others; supports constructive conflict resolution.

At Fanatics, we operate with a BOLD mindset—We Build Championship Teams, we’re Obsessed with Fans, we embrace a Limitless Entrepreneurial Spirit, and we approach every challenge with a Determined and Relentless Mindset If you’re ready to contribute to a dynamic, fast-paced environment that thrives on collaboration and growth, we want you to be part of our team.

WHERE YOU’LL WORK AND WHAT’S REQUIRED

• On-site at location.
• Regularly required to sit stand, reach, bend, and move about the facility as needed.
• Must be able to lift and carry up to 30 lbs.
• Game Day scheduling may have exposure to various weather elements (rainy, windy, cold, high temperatures, etc.) if the assigned location is outside of the shop.

WHAT’S IN IT FOR YOU

• Culture: Join a team where you're surrounded by top-tier talent, driven by a shared passion to relentlessly enhance the fan experience. With a focus on collaboration, support, and continuous development, you’ll be empowered to help shape our culture that celebrates both individual and team successes.
• Benefits: We provide a wide range of health, financial, legal, and development assistance, including wellness programs with fitness and weight management partners, paid maternity paternity leave, and infertility treatment. Additionally, we offer flexible time off to help you recharge, along with a competitive 401k plan to support your financial future. At Fanatics, we’re dedicated to supporting you in all aspects of work and life.

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.