Marque française, Sisley est un des leaders mondiaux de la cosmétique haut de gamme. Présent dans plus de 100 pays à travers le monde, le Groupe recherche pour sa Direction Marketing International située à Paris (75), un Responsable de Gammes Maquillage axe Teint H/F en CDI.
Rattaché.e à la Directrice de l'axe Maquillage, vous assurerez les missions relatives à la stratégie marketing, au développement de nouveaux produits ainsi qu'à l’animation du catalogue existant, pour le développement des gammes "teint".
EN NOUS REJOIGNANT, VOUS SEREZ EN CHARGE DE :
Participer à la recommandation du plan à 3 ans
Contribuer à la préparation des réunions prospectives
Recommander, briefer et développer les nouveaux produits de votre axe
Travailler sur les concepts (priorisation des messages, USP)
Élaborer les briefs marketing à destination des équipes projets (formules, packaging, claims et créatifs)
Proposer la stratégie 360° et assurer la coordination entre tous les acteurs (merchandising, studio, digital, relations publiques, formation, etc.)
Analyser les performances du catalogue et partager les besoins des marchés afin de mettre en place des animations de soutien
Proposer des thématiques d’animations et briefer le Studio sur la Toolbox PLV (POS) et digitale
LE PROFIL RECHERCHE :
CE QUE NOUS VOUS OFFRONS :
Sisley place la diversité et l’égalité des chances au cœur de ses préoccupations et s’engage dans ses recrutements à ne sélectionner les candidats que sur la base de critères professionnels.
Sisley is a French family-owned company that creates, produces and distributes high-performance, plant-based skincare, makeup, fragrance and hair care products.
Launched in 1976 by Hubert and Isabelle d'Ornano, Sisley is renowned for its high quality products, the effectiveness of their natural key ingredients and their sensorial qualities. Sisley's Research Laboratories’ unique savoir-faire is based on a global approach to beauty with nearly fifty years of experience for scientific development at the cutting edge of technology, innovation and research. It brings together knowledge of the skin – its mechanisms and its environment – and a unique expertise and mastery of Phyto-Cosmetology.
Most of Sisley’s skincare and make-up products – as well as its perfumes – are designed, developed and manufactured in France. Sisley is present in over 112 countries with 33 subsidiaries in Europe, Asia, America, Africa and Middle-East.
In 2018, the Sisley Group introduced Hair Rituel by Sisley, a new brand specialized in hair care. With Hair Rituel by Sisley, the company applied its beauty and skincare expertise to the hair and scalp with the slogan, “Haircare is the new skincare”.
In 2024, the Sisley Group launched a new skincare brand based on neuroscience, Neuraé.
A committed company, Sisley is continually working to reduce its environmental impact, taking into consideration the whole production process, from product design to sourcing ingredients. A 2025-2030 action plan, involving all the Group departments, has been set up around three key priorities: reduce the environmental impact of our activities, innovate durably and responsibly, and preserve natural resources.
For over ten years, the Sisley-d'Ornano Foundation, created by Hubert and Isabelle d'Ornano, has been supporting causes in the areas of health, solidarity, education, culture and the environment.
