The Telegraph

Research and Insights Sales Lead (4 month fixed term contract)

The Telegraph  •  London, GB (Onsite)  •  19 days ago
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Job Description

The Telegraph’s successful transition to a subscriptions-first, digital-first business has unlocked significant opportunities to monetise TMG’s rich first-party data assets.

In 2023, TMG’s Commercial department launched Compass, an in-house insights agency from The Telegraph, enabling brands to access bespoke research and proprietary data. Compass brings together the full breadth of Telegraph first-party data, tools, and in-house expertise that power both the newsroom and the subscription business, delivering unique, actionable insights that help brands solve business challenges and improve marketing performance.

Compass is TMG’s latest first-party data offering and has already been recognised as an industry-leading solution, winning accolades at the AOP, Wires and Press Gazette Awards.

The Compass Sales Lead will be responsible for taking the Compass proposition to market, selling the full suite of products ranging from bespoke research projects to standardised insights access.

Reporting into the Director of Commercial Strategic Growth, this role will identify market opportunities, proactively source research briefs, and drive net new revenue through the sale of Compass research and insights outputs. You will play a pivotal role in demonstrating the value of TMG’s data assets to prospective clients and securing new business for TMG’s growing research and insights agency.

Key Responsibilities

Research and Insights Sales

  • Responsible for selling all Compass products to the market in line with targets set by Director of Commercial Strategic Growth

Identifying Market Opportunities

  • Leverage existing contacts in the research industry to find key sales opportunities for the Compass offering
  • Liaise with the Compass team to share feedback from the market

Market positioning

  • Provide insights on how best to position the Compass offering to best engage with potential clients

Requirements

Sales skills

  • Proven data sales experience (minimum 5 years)
  • Ability to uncover new briefs, identify key market opportunities and convert these into net new revenue for TMG
  • Excellent client management skills

Industry experience

  • Experience in pitching and winning business in research, insights and data solutions.
  • Commercial background in research, insights, and digital media - either at an agency or research platform provider
  • Keen understanding of relevant technology, terminology, research techniques and processes.

Communication

  • Ability to translate complex concepts into accessible language for communications and pitches.
  • Proven track record of conveying the business value of research and insights products
  • Demonstrates high integrity and emotional intelligence, able to lead, influence, persuade.

Benefits

The nature of our industry means life at the Telegraph Media Group is fast-paced, demanding, and interesting. We also want it to be rewarding for everyone who works here by creating a suite of benefits that contribute to lifestyle choices and leisure activities. From dynamic working opportunities, medical cover, and parental leave, to life assurance and season ticket loans, you can choose from a range of flexible benefits, designed to support your lifestyle and help you achieve a healthy work-life balance.

Training and development

With support from your manager and colleagues, you’ll also have access to a variety of training and development opportunities through The Academy. Covering a range of personal and professional skills, our courses enable you to develop an enjoyable and rewarding career.

Our commitment to inclusion

At Telegraph Media Group, we foster a diverse and inclusive workplace and we are committed to building a team that reflects a wide variety of skills, perspectives and backgrounds. We believe in equality of opportunity and welcome candidates from all backgrounds, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

We are proud to be a Level 3 Disability Confident Leader as part of the government’s Disability Confident Scheme. If you are disabled or have a long-term health condition and would like support in applying for any of our roles or if you require any reasonable adjustments in the recruitment process with us, please make us aware.

To find out more about Diversity, Inclusion and Belonging at Telegraph Media Group, and for more information on our purpose, beliefs, and people values, please visit our website

The Telegraph

About The Telegraph

The Telegraph’s mission is to provide content that inspires people to have the perspective they want to progress in life. It delivers quality, trusted, award-winning journalism, 24 hours a day, across its digital and print properties as well as through leading digital partners.

Founded in 1855, The Telegraph has built a diversified commercial model, with equal strength in advertising, subscriptions and circulation, commerce, and events. In 1994, The Telegraph launched an online offering, the first UK publisher to do so. The launch in 2016 of a digital subscriptions model, with clearly defined open and premium content, has enhanced its ability to offer both scale and engagement to support this diversified approach.

The Telegraph’s portfolio includes The Telegraph website and app, The Daily Telegraph and The Sunday Telegraph print titles, and The Telegraph Edition app which offers a digital replication of the newspapers.

27.2 million Britons consume content across the portfolio monthly, with a growing global digital audience through 107 million browsers a month enjoying The Telegraph’s perspective on the world. Additionally, The Daily Telegraph is the UK’s best selling quality broadsheet newspaper.

*NRS PADD July 2017. Adobe Analytics, February 2017.

Adobe Analytics incl: Web, FBIA, AMP, Live News App, Edition App & Apple News, May 2017.

Industry
Media & Publishing
Company Size
1,001-5,000 employees
Headquarters
London, GB
Year Founded
1855
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