Job Description

HireLatam is a premier recruitment agency that places top Latin American talent in independent contractor roles in US companies. With a proven track record and a commitment to excellence, we're your trusted partner in the pursuit of career success. Our extensive network, personalized approach, and supportive guidance ensure that you're in the best hands to find your next job opportunity.

Job Title: Remote Senior SEO Specialist (100% Work From Home)

Location: Remote from Latin America
Position Type: Full-time or Contract
Salary: $3,000 - 4,000 USD/month
Schedule: Monday - Friday, 9:00 a.m. to 5:00 p.m. CST
About Our Client

Our Client is an award-winning digital marketing agency based in Austin, TX, specializing in the Home Services and Healthcare industries (including HVAC, plumbing, dental, and medical clinics). They are strictly ROI-obsessed, focusing on generating revenue and high-quality leads rather than vanity metrics. Their SEO philosophy is holistic and highly customized, covering technical, on-page, off-page, and local strategies to meet the specific needs of each partner.
The Role

Our Client is seeking an analytical and results-driven SEO Specialist to own and execute comprehensive search strategies. This role requires a professional who can conduct deep technical audits, build intent-based content strategies, and manage complex local SEO campaigns. The specialist will be responsible for the full SEO lifecycle—from technical fixes and schema markup to link building and AI-powered workflow optimization—ensuring that client websites not only rank higher but convert effectively.

Key Responsibilities

Technical & On-Page SEO

• Conducts full SEO audits to identify structural problems, builds actionable solutions, and tracks long-term results.
• Handles technical SEO requirements including site speed optimization, schema markup, XML sitemaps, 301 redirects, and crawl error resolution.
• Implements on-page optimizations, including title tags, meta descriptions, internal linking structures, and content headers.
• Utilizes AI tools (ChatGPT, Gemini, etc.) to streamline keyword clustering, content ideation, and technical audit workflows.

Local SEO & Link Building

• Builds and manages local SEO strategies, focusing on Google Business Profile optimization, citation management, and NAP consistency.
• Executes link-building campaigns through outreach, link auditing, and the acquisition of high-quality backlinks.
• Optimizes location-specific pages to dominate local map pack rankings.

Content & Strategy Evolution

• Performs keyword research and builds content strategies based on search intent, competition, and SERP behavior.
• Writes or optimizes SEO content for blog posts and service pages that are designed to rank and convert.
• Monitors rankings, traffic, and conversions using tools such as Semrush, Ahrefs, and Google Search Console.
• Stays ahead of Google algorithm updates and evolves strategies to include AI and LLM visibility (Perplexity, SearchGPT).

Required Qualifications

• Experience: 5+ years of hands-on SEO experience with a proven track record of traffic growth and lead generation.
• Technical Mastery: Expert knowledge of technical SEO (site speed, schema, indexing) and proficiency with Screaming Frog.
• Tool Proficiency: Daily experience with Semrush, Ahrefs, Google Analytics, and Google Search Console.
• Local SEO: Deep expertise in Google Business Profile management and local ranking factors.
• AI Integration: Proven ability to use AI platforms to accelerate SEO research and execution.
• Communication: Strong English skills with the ability to deliver clear performance reports and explain strategies to the team.

Preferred Qualifications

• Previous agency experience managing multiple high-stakes client accounts simultaneously.
• Specific SEO experience within the Home Services or Healthcare sectors.
• Basic knowledge of HTML/CSS, JavaScript, or WordPress development for troubleshooting.
• Experience with user behavior tools (Hotjar, Microsoft Clarity) or Conversion Rate Optimization (CRO).

90-Day Success Plan

• Days 1–30 (Onboarding): The Specialist will learn the client’s specific SEO processes and industries, completing a full audit on an assigned account and identifying a prioritized technical action plan.
• Days 31–60 (Execution): The Specialist will independently manage 3–5 client accounts, implementing on-page fixes and launching local SEO improvements while delivering the first round of performance reports.
• Days 61–90 (Ownership): The Specialist will fully own the strategy and execution for their accounts, showing measurable progress in rankings or leads and contributing new AI-driven workflows to the wider team.
  
  

Application Disclaimer: Please Read Before Proceeding To ensure a fair and efficient hiring process, all applications must meet the mandatory requirements listed in the job description.
Voice/Video Recording is REQUIRED
Your application CANNOT be considered without a voice or video recording. It must be at least 30 seconds long and in English Submissions in any other language or missing a recording will be automatically disqualified
Mandatory Knockout Questions
Each application includes knockout questions designed to verify minimum qualifications required by the client. If you answer "NO" to any of these, you will be immediately disqualified from the hiring process for not having the experience requested for the role. Please note that the citizenship question is also a knockout if you answer "YES" as we are only able to hire Latin American talent based in Latin America.
Apply Wisely
To maintain fairness, please apply to no more than three jobs and only if you fully meet the listed qualifications Applying to roles you don’t qualify for will not improve your chances and may affect future applications.
Check Your SPAM Folder
All important updates will be sent via email, so be sure to check your inbox and spam/junk folders to avoid missing any communication. We appreciate your interest and look forward to reviewing your application!