HireLatam is a premier recruitment agency that places top Latin American talent in independent contractor roles in US companies. With a proven track record and a commitment to excellence, we're your trusted partner in the pursuit of career success. Our extensive network, personalized approach, and supportive guidance ensure that you're in the best hands to find your next job opportunity.
Location: Remote from Latin America
Position Type: Full-time
Salary $3,000 – $5,000 USD/monthSchedule: Monday - Friday, 8:30 AM – 5:30 PM (Standard 40 hours per week)
Our Client is a high-growth, technology-driven digital marketing firm specialized in the Consumer Services Industry They are recognized for their sophisticated approach to performance marketing, utilizing advanced measurement frameworks and proprietary ecosystems to drive high-value results. Our Client fosters a culture of strategic excellence and innovation, integrating AI-enhanced workflows to maintain a competitive edge for their marquee accounts. The Role Our Client is seeking a Senior Paid Advertising Strategist to lead performance marketing strategy and execution across complex, high-value accounts. This is a senior leadership position designed for an expert who can navigate challenging client conversations with confidence and leverage advanced channel knowledge to drive results tied to broader business goals. The successful candidate will own the entire campaign lifecycle—from planning and QA to proactive communication—while mentoring junior talent and elevating overall account performance.Strategic Execution & Media Buying
Leads performance marketing strategy across marquee accounts, ensuring consistent delivery against complex client goals.
Demonstrates expert-level proficiency in at least two major ad channels (e.g., Google/Bing, Meta, TikTok, LinkedIn, Pinterest, YouTube, or Snapchat).
Leads proactive, strategic conversations around media buying, performance opportunities, and complex optimization plans.
Conducts thorough QA and manages accurate budget pacing to protect client revenue and maximize efficiency.
Advanced Analytics & Measurement
Analyzes campaign data and client-specific "sources of truth" (including MMTs) to develop actionable insights and high-level strategic recommendations.
Applies advanced technical knowledge across attribution, incrementality, contribution analysis, and measurement frameworks (MMTs/LRAs).
Maintains consistent upkeep of client testing roadmaps and manages the project lifecycle of strategic next steps.
Leadership & Workflow Innovation
Serves as a key strategic leader within the department, influencing the direction and decision-making of account teams.
Mentors and supports the growth of junior talent through coaching, knowledge-sharing, and active participation in team ceremonies.
Leverages AI technologies and proprietary ecosystem tools to enhance workflows, outputs, and overall business efficiency.
Completes new business appraisals as needed to support the growth of the paid advertising product.
Experience: 4–5 years of digital marketing experience, with at least 3+ years specifically in an agency setting.
Technical Mastery: 3–4 years of hands-on experience in 2+ paid advertising channels (Google/Bing, Meta, TikTok, etc.), including expert knowledge of funnel marketing.
Analytical Skills: Proficiency in Google Analytics and the ability to formulate meaningful "stories" from complex marketing data.
Communication: Excellent written and verbal English skills; highly confident with client-facing presentations and navigating difficult conversations.
Professional Traits: Self-motivated, highly dependable, and proactive with strong organizational and time-management skills.
High-Level Impact: Lead strategy for high-value accounts in the Consumer Services space.
Modern Tooling: Work with advanced AI-integrated workflows and proprietary marketing ecosystems.
Stability: Long-term, full-time remote contract with a leading-edge US agency.
Professional Growth: Mentorship opportunities and exposure to advanced marketing and business strategy acumen.
Excellence: Delivering a top-tier paid advertising product that drives measurable business growth.
Retention: Maintaining high client retention (90% target) and team stability.
Leadership: Serving as a strategic pillar within the department and account teams.
HireLATAM connects U.S. businesses with top-tier remote talent from Latin America. We specialize in finding skilled professionals across various industries, including software development, customer service, digital marketing, and more. Our mission is to bridge the gap between high-quality Latin American talent and U.S. companies seeking cost-effective, dedicated, and culturally aligned team members.
Whether you're looking to scale your team or need specialized expertise, HireLATAM streamlines the hiring process, ensuring you find the right fit quickly and efficiently. We handle the recruitment, so you can focus on growing your business.
Explore how nearshoring with HireLATAM can enhance your team's productivity and give your business a competitive edge.
