Job Description

HireLatam is a premier recruitment agency that places top Latin American talent in independent contractor roles in US companies. With a proven track record and a commitment to excellence, we're your trusted partner in the pursuit of career success. Our extensive network, personalized approach, and supportive guidance ensure that you're in the best hands to find your next job opportunity.

Job Title: Remote Head of Content & Social Media Manager (100% Work From Home)

Location: Remote from Latin America

Position Type: Full-time

Salary $2,000 USD

Schedule: Monday – Friday, 8:00 AM – 4:00 PM US Central Time (CT) Our Client is a leading niche media business. They provide inspiration, floor plans, and expert resources to a highly engaged community of homeowners and enthusiasts in the Home & Garden space. As a digital-first media brand, they specialize in showcasing the unique aesthetic and functional appeal of barndominium-style homes across all major social and video platforms.
The Role
Our Client is seeking a hands-on, creative, and highly organized Head of Content / Social Media Manager This is a high-ownership role designed for a self-starter who can bridge the gap between architectural design and viral social media growth. You will be responsible for the end-to-end lifecycle of content—from designing floor plans and generating AI renders to coordinating on-site photography and managing multi-channel distribution. The goal is to offload the strategic scheduling and content production engine to a lead who understands how to grow audiences across Facebook, IG, TikTok, X, and Pinterest.

Key Responsibilities

Content Creation & Design

• Designs custom floor plans and architectural renders using Canva for organic distribution across all social channels.

• Utilizes MyArchitectAI to generate high-quality renders of existing plans and executes Meta ad tests to measure engagement.

• Sources real-world barndominium owners to secure building permissions and transform their personal builds into compelling brand content.

• Re-engages past house plan clients to collect high-quality build photos for social proof and testimonials.

Social Media Management & Distribution

• Owns the scheduling and publishing of vertical video content across FB, IG, X, TikTok, and YouTube Shorts

• Manages the publication of long-form horizontal video content on YouTube.

• Repurposes organic assets (floor plans and renders) into optimized creative for paid campaigns on Meta, X, Pinterest, and TikTok.

• Maintains a consistent posting cadence to drive community growth and brand authority.

Production Coordination

• Acts as the primary point of contact for photography crews, coordinating on-site shoots of standout homes.

• Transforms raw professional photography and footage into high-performing social posts and editorial content.

• Reports directly to the founder to ensure creative alignment and strategic growth goals.

Qualifications, Skills and Key Competencies

Required Qualifications

• Experience: Proven track record in social media management with specific experience growing accounts on Facebook, IG, TikTok, X, and Pinterest

• Design Skills: Proficiency in Canva and a strong eye for architectural/home design aesthetics.

• Attributes: A true self-starter who can manage complex scheduling and coordination tasks with minimal supervision.

• Language: Fluent English communicator (all accents welcome).

• Technical Setup: Must have a reliable personal computer and high-speed internet connection suitable for video and high-resolution image work.

• Availability: Exclusively dedicated to the firm during US Central business hours (8 AM – 4 PM CT).

Preferred Qualifications

• Prior experience in the Home & Garden, Real Estate, or Architectural industries.

• Experience with AI rendering tools (e.g., MyArchitectAI) or floor plan design software.

• Familiarity with the "Barndominium" or "Modern Farmhouse" design trends.

Benefits

• Growth Opportunity: Lead the content strategy for a category-defining media brand.

• Creative Freedom: Direct impact on the visual identity and community engagement of the platform.

• Remote Flexibility: 100% remote work with a stable US-based company.

• Time Off: Paid Time Off (PTO) package included.

Application Disclaimer: Please Read Before Proceeding To ensure a fair and efficient hiring process, all applications must meet the mandatory requirements listed in the job description.
Voice/Video Recording is REQUIRED
Your application CANNOT be considered without a voice or video recording. It must be at least 30 seconds long and in English Submissions in any other language or missing a recording will be automatically disqualified
Mandatory Knockout Questions
Each application includes knockout questions designed to verify minimum qualifications required by the client. If you answer "NO" to any of these, you will be immediately disqualified from the hiring process for not having the experience requested for the role. Please note that the citizenship question is also a knockout if you answer "YES" as we are only able to hire Latin American talent based in Latin America.

Apply Wisely
To maintain fairness, please apply to no more than three jobs and only if you fully meet the listed qualifications Applying to roles you don’t qualify for will not improve your chances and may affect future applications.
Check Your SPAM Folder
All important updates will be sent via email, so be sure to check your inbox and spam/junk folders to avoid missing any communication. We appreciate your interest and look forward to reviewing your application!