Job Description

JOB PURPOSE

• The bread-and-butter aspect of the role is to ensure that deposit / cross sell targets are achieved from new and existing customer’s portfolio.
• To achieve business growth as per agreed deposit & cross-sell targets from new and existing customers), net of attrition, on monthly basis, through proactive sales management & customer relationship management process.
• To solicit new to bank (NTB) customers per month.
• To develop a potential customer database for new liability and consumer finance business development
• To promote the highest level of customer service and responsiveness to the customer base of the branch.
• Intelligently access the needs and problems of the existing customers and guide them in the best solution of their queries and concerns.
• To follow the sales management process e.g., Tail management, Attrition Management and Portfolio management.
• Meets and exceeds sales revenue and volume targets within specified time frame.
• Enhances and establishes relationships with existing and prospective customers by regular contact via phone and/or visits.
• Timely submission of account opening documents to Operations without any discrepancy ensuring that KYC & AML regime is in compliance with best practices.
• Deals with customers enquire and ensure resolution.
• Balances priorities to meet Sales & Service targets of Branch [Measure: Monthly results of Floor Time Management & TAT monitoring Polices of branch service & operations Issued from time to time].
• Maintain sales call & pipeline report file on daily & weekly basis.
• Ensure compliance with the relevant parameters, statutory requirements, laws, values, code of conduct, and policies.
• Represent the bank in the marketplace in a professional manner.
• To refer & follow the leads to concern department of Consumer Asset products, if during sale & service any enquiry from customer arises.
• To strictly follow the code of conduct of HBL in respect of attendance, discipline & dress code.
• To visit existing own portfolio's customers each month.
• Assist customer and counsel them by offering best solution which meets the customer requirements at time of opening bank accounts.
• Responsible to inform, guide and educate customer about digital channels and extend support in the registration/subscription process for customer convenience.
• Ensure to identify and resolve complaints of customers by routing them to BOM and follow up until closure.
• Ensure discipline and visible co-ordination with fellow colleagues and supervisor.
• Responsible for effective customer engagement to improve customer relationship, boost loyalty and customer retention.
• To highlight improvements in upkeep of branch to BOM and BM
• Responsible for any additional task assigned by the line management.

Minimum qualifications:

• Minimum bachelor’s degree

Minimum experience:

• 1-3 years of experience will be preferred.