URUS Group

Regional Sales Consultant, Beef

URUS Group  •  State of Queensland, AU (Onsite)  •  7 days ago
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Job Description

Regional Sales Consultant – Beef

Genetics Australia | Queensland (Remote)

Are you passionate about the future of beef production and ready to combine your commercial drive with technical expertise? Join Genetics Australia and play a pivotal role in helping producers improve herd performance, profitability, and long-term sustainability.

We are seeking a high-performing Regional Sales Consultant – Beef to drive growth across Queensland and Northern Australia, partnering with progressive producers and retailers to deliver cutting-edge genetics, reproduction solutions and precision management services.

About the Role

This is more than a sales role – it’s an opportunity to become a trusted advisor to beef producers.

You will be responsible for growing market share and delivering strong commercial outcomes, while working closely with customers to unlock herd improvement opportunities aligned to their business goals.

With a strong focus on value creation, you will build deep relationships, influence adoption of new technologies, and position Genetics Australia as a partner of choice in the industry.

Key Responsibilities

  • Develop and execute territory sales plans to exceed revenue and margin targets
  • Grow share of wallet across an established and expanding customer base
  • Build and maintain trusted relationships with producers and retail partners
  • Identify herd improvement opportunities through genetics and breeding programs
  • Drive adoption of innovative products and technologies
  • Identify and convert new business opportunities
  • Represent Genetics Australia at field days, industry events and producer forums
  • Provide market insights and customer feedback to inform strategy
  • Maintain disciplined pricing and utilise CRM tools to track performance

About You

You are a commercially savvy, relationship-driven professional with a passion for agriculture and delivering results.

You bring:

  • Proven success in a sales role, ideally within the agricultural sector
  • Strong commercial acumen and experience achieving sales and margin targets
  • The ability to build credibility as a trusted advisor with customers
  • Excellent communication, influencing and negotiation skills
  • A proactive, resilient and outcomes-focused mindset
  • Experience with CRM systems and data-driven sales approaches

Desirable:

  • Background in Animal Science, Agriculture or a related field
  • Knowledge of beef genetics, breeding or herd management

Why Join Genetics Australia?

  • Be part of a respected, innovation-led organisation in the agri sector
  • Work directly with producers to drive meaningful on-farm outcomes
  • Autonomy and flexibility in a remote, field-based role
  • Competitive remuneration with performance incentives
  • Opportunity to shape the future of beef production in Australia

Ready to Make an Impact?

If you’re motivated by results, passionate about agriculture, and thrive on building long-term customer partnerships, we’d love to hear from you.

Apply now and help drive the next generation of beef production.

URUS Group

About URUS Group

URUS was established to meet the needs of dairy and beef cattle producers around the globe today and far into the future.

As a holding company with cooperative and private ownership, URUS connects well-established agricultural organizations – Alta Genetics, GENEX, Genetics Australia, Jetstream Genetics, PEAK, SCCL, Trans Ova Genetics, and VAS. Each of these organizations has its own unique identity, products, and services.

These companies provide cutting-edge genetics to accelerate genetic progress, customized reproductive service to maximize conceptions, dairy management information to take producers to the frontline of smart dairy farming, and an array of products and services to help the cow achieve her genetic potential. Put simply, these companies focus on the cow and her caretaker.

Yet, URUS is more than the sum of its parts. The URUS framework facilitates synergies between its companies – connections that drive new developments. The size and scale of URUS also contribute to significant investment in research and technology. URUS will build the tools, products, and genetics that cow caretakers need for tomorrow's sustainable, productive, and profitable herds.

Count on URUS – and its companies – to be in it for the long term. Count on URUS to invest in the products and services that will enhance producers’ abilities to be successful in effectively and efficiently feeding the world.

Industry
Agriculture & Forestry
Company Size
201-500 employees
Headquarters
Madison, Wisconsin
Year Founded
2018
Website
urus.org
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