Regional Sales Consultant
Bovine Genetics | Reproduction | Precision Herd Management
Gippsland Vic Based | Domestic Travel Required
As a member of the successful global Urus Group, Alta Genetics Australia team members take their role as advisors and lifelong partners for progressive beef and dairy farmers seriously. Driven by passion and culture, Alta combines industry-leading products with expert support to create value, build trust, and deliver results for customers.
Are you a commercially driven sales professional with a passion for agriculture and herd performance? Do you thrive on building trusted relationships and delivering measurable value to customers?
We’re seeking a high-performing Regional Sales Consultant to drive sales growth, expand value adding services, and become a trusted advisor to producers and reseller networks primarily across Gippsland in Victoria.
This is more than a sales role. It’s an opportunity to influence herd health, reproductive performance and long-term farm profitability through leading solutions in bovine genetics, breeding programs and precision management.
About the Role
The Regional Sales Consultant is accountable for achieving and exceeding sales, margin and revenue targets within defined territory budgets. You will deliver individualised customer support across genetics, reproduction and precision management solutions, positioning yourself as a trusted advisor focused on sustainable customer success.
You will work directly with producers and through a targeted reseller network to strengthen market leadership and maximise value creation.
Key Responsibilities
Customer Sales
Reseller Network Development
Market Intelligence
About You
You are commercially astute, relationship-driven and outcome-focused. You combine technical understanding with strong sales discipline and thrive in a territory-based environment where autonomy and accountability go hand in hand.
Qualifications, Experience and Capability
5+ years’ experience in sales
Agricultural industry experience highly regarded
Strong sales planning and forecasting capability
Demonstrated ability to deliver revenue and margin targets
Sound commercial acumen and pricing discipline
Experience using CRM systems to manage performance
Proficiency in Microsoft tools including Excel, Teams and PowerBI
Degree or qualification in Animal Science, Agriculture, Business or related discipline highly regarded
Attributes
Results-oriented with strong drive and resilience
Exceptional relationship-building and influencing skills
Confident communicator and negotiator
Ability to engage effectively with producers, partners and diverse stakeholders
High levels of integrity and professionalism
Why Join Us?
Be part of a business shaping the future of bovine genetics and reproductive performance
Drive tangible improvements in herd health and farm profitability
Work autonomously while supported by a collaborative national team
Build long-term partnerships that create meaningful industry impact
If you’re ready to combine commercial performance with genuine customer value creation, we’d love to hear from you.
URUS was established to meet the needs of dairy and beef cattle producers around the globe today and far into the future.
As a holding company with cooperative and private ownership, URUS connects well-established agricultural organizations – Alta Genetics, GENEX, Genetics Australia, Jetstream Genetics, PEAK, SCCL, Trans Ova Genetics, and VAS. Each of these organizations has its own unique identity, products, and services.
These companies provide cutting-edge genetics to accelerate genetic progress, customized reproductive service to maximize conceptions, dairy management information to take producers to the frontline of smart dairy farming, and an array of products and services to help the cow achieve her genetic potential. Put simply, these companies focus on the cow and her caretaker.
Yet, URUS is more than the sum of its parts. The URUS framework facilitates synergies between its companies – connections that drive new developments. The size and scale of URUS also contribute to significant investment in research and technology. URUS will build the tools, products, and genetics that cow caretakers need for tomorrow's sustainable, productive, and profitable herds.
Count on URUS – and its companies – to be in it for the long term. Count on URUS to invest in the products and services that will enhance producers’ abilities to be successful in effectively and efficiently feeding the world.
