Job Description

Role: Regional Recruitment Manager

Location: China – Shanghai / Chengdu / Shenzhen

Job type: Full Time, Contract (24 months)

Why QS?

At QS, we believe that work should empower you. That’s why we foster a flexible working environment that encourages every employee to own their career whilst flourishing personally and professionally. Our company values underpin everything we do – we collaborate, respect and support each other.

It’s our mission to empower motivated people around the world to fulfil their potential through higher education, ensuring that everyone has access to opportunities that change lives.

Our diversity makes us stronger. By sharing our experiences, we learn from one another and achieve more together, making progress across the sector.

At QS, you’ll be responsible for implementing real changes in the international higher education landscape. You’ll take on meaningful challenges that see a positive impact across the business and the wider sector.

We’re confident you’ll feel right at home here. QS was named as one of Newsweek’s Top 100 Most Loved Workplaces® in the UK (October 2023), recognizing the respect, trust and appreciation that drive our culture every day. And as a gold-accredited Investors in People organization – putting us among the top 28% of workplaces globally – it’s official: QS is a place where everyone can thrive.

As a Regional Recruitment Manager this is what you’ll be doing:

As the Regional Recruitment Manager - China, you will be assigned to representing Kingston University, work closely with University’s International Recruitment Office supporting recruitment and conversion activities. You will help the University’s International Recruitment Office at all stages of their student recruitment process, including maintaining of best practices and confidentiality of university data. You will be engaged in delegated marketing and outreach activities, database maintenance, and other initiatives undertaken by the client to enhance their footprint in China.

About Kingston University London

Established in 1899, Kingston University is home to a diverse community with more than 20,000 students from 140 countries.

As the UK’s leading university for Future Skills, our staff and students are sought after for their skills, knowledge and ability to innovate. We are committed to enhancing students’ life chances, supporting staff ambitions and strengthening the University’s impact on industry, policy and the professions to enable a sustainable future socially, economically and environmentally.

Our commitment to high quality teaching, providing an outstanding student experience and supporting students to achieve successful degree outcomes has been recognised with Gold ratings in all three categories of the Teaching Excellence Framework (TEF).

We are part of an elite group of just 26 higher education providers from across the United Kingdom awarded Gold ratings in all three TEF categories.

Main Responsibilities

• Participating in recruitment and outreach events (both online and in person) for prospective students, their parents and counselors.
• Work closely with the International Office in identifying and implement the University’s plan for enhancement and growth of international institutional engagements in the designated regions within China.
• Provide prompt, comprehensive, accurate information and advice to students who apply to study in international universities and education agents.
• Provide student counselling support, and follow up on matters like offer acceptance, additional document requirements and other admission-related matters via various communication channels.
• Maintain excellent ‘customer service’ by answering all enquiries from prospective students and parents met during recruitment fairs. Post this, initiate follow up contact with them to build the application database and nurture students through the applicant journey
• Utilize the Customer Relationship Management (CRM) system to proactively target and nurture assigned leads and applicants.
• Building an effective working relationship with a range of stakeholders in the country’s education sector
• Attend education events, tradeshows, conferences, webinars, virtual events and represent the university as and when required.
• Engage in social media activities and online training as per the university’s requirement.
• Assist in hosting online and offline events and information sessions. Assist with localized content and promotions, including maintaining databases for post event follow-up
• Carry out post activity follow up, including compiling data of interested students. Preparing and submitting reports on activity outcomes to the University.
• Liaise and coordinate with appropriate internal teams for administrative issues.
• Support towards online research, gathering market intelligence, information management, updating databases, presentations, events and conferences.
• Conduct activities within the given budget and costs and keep track of project expenses.
• Maintain communication with other stakeholders and keep updated with the latest on ground relevant market information.

Information and Reporting

• Develop and maintain a key contacts list and share a report with the university according to the agreed frequency or as and when necessary.
• Recording information from recruitment events and campaigns.
• Maintain and record project progress and submit relevant reports as specified.
• Collecting prospective leads from events, and record interactions with students and applicants in the CRM system.

Qualifications & experience required

Essential Requirements

• Educated to first degree level
• Experience of working in student recruitment or in a similar environment.
• Ability to work under pressure; to build relationships and influence across all levels of organizations (internally and externally).
• Excellent organizational and interpersonal skills.
• High English proficiency with excellent written and oral communication and presentation skills with high attention to detail.
• IT literacy and adequately conversant with Microsoft Office: Outlook, Word, Excel and PowerPoint.
• Knowledge of the China Higher Education system.
• Collaborative working style to motivate teams to strive towards their goals.
• Ability to manage high workloads, meet deadlines, the capacity to resolve work issues and attention to detail.
• Flexibility in working outside of normal working office hours and or weekends, and expected high travelling frequency, due to events participation.
• Flexibility, adaptability, and the ability to work on self-initiative and as part of a team.
• Flexible, committed and driven
• Legal right to work in China on full-time basis

Desirable Requirements

• Relevant postgraduate or professional qualification in business or marketing. A qualification from the UK or familiarity with the UK education system would be desirable, but not essential.
• Overseas study or living experience.
• Experience of developing marketing campaigns and using social media as a communication tool.
• Knowledge and understanding of the higher education system and understanding of the range of issues relevant to students contemplating studying overseas
• Strong planning ability around developing and implementing strategic and tactical plans.
• Good interpersonal skills including networking and relationship management.

Please note, if you don't meet all the criteria but believe you have the skills and passion to thrive in this role, we encourage you to apply.

So, who are we and what do we do?

QS is the world leader in higher education services, analytics, insights and intelligence. From consultancy to student mobility, academic partnerships to branding solutions, our services power both institutional and individual success.

We’re behind the world’s most widely read university rankings (Meltwater 2023). Our QS World University Rankings® reach hundreds of millions, shaping decisions and guiding futures.

Since launching in 1990, our impact and influence have only grown. Today, we work with more than 2,000 of the world’s leading higher education institutions, over 12,000 employers, and governments seeking change and socioeconomic development through higher education.

Join QS and you’ll join an 800-strong community of problem-solvers, creators, collaborators and change-makers based in 40+ countries and 11 international offices, including Australia, Malaysia, India, Romania, Singapore, France, Germany, the USA and our headquarters in London.

With every talented new hire, business acquisition and bold initiative, we’re strengthening our reach and delivering even greater value to institutions and learners worldwide. Are you ready to shape the future of higher education?

Like what you’ve heard? Great, apply now!

As a candidate, we know the application and interview process can be daunting and so it’s important that you have a great experience with us. Our dedicated Talent Team will work hard to ensure you are fully informed at all stages, and you are really excited by this opportunity to do meaningful work in the education space.

Equal opportunities

QS Quacquarelli Symonds is proud to be a fair and equal organisation where everyone has the same opportunity to achieve their full potential, irrespective of their background or personal attributes. We celebrate our diversity and believe through sharing our experiences we can learn from one another, be stronger together, and enable our business to thrive.

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