Pepco

Regional Marketing Manager

Pepco  •  Poznań, PL (Hybrid)  •  2 hours ago
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Job Description

Your key responsibilities will be: 

  • Lead execution of marketing agenda ensuring alignment with Pepco brand strategy and central marketing priorities & calendar
  • Owner and management of local 360 marketing activities and projects to deliver business and country goals
  • Manage adaptation process in line with the promotional calendar, including coordination with local providers and agencies
  • Developing local creativity
  • Oversee and optimize media plans, coordinate media buying across all channels (including TV and digital), and develop local marketing campaigns
  • Identify local challenges and opportunities, and propose solutions based on local insight
  • Manage the marketing budget, including planning input, monthly actuals, and forecasts
  • Work with the HO to organize annual marketing research studies, report KPIs monthly and share knowledge among countries
  • Suppliers management: supporting Procurement in contracts, review and monitoring of suppliers's activities,KPIs
  • Supervise the implementation and evaluation of corporate social responsibility (CSR) initiatives
  • Support crisis management and media relations when needed
  • Lead and motivate the local Marketing Team

Skills and experience we are looking for:

  • Min. 10 years of experience in a similar marketing (retail experience preferred)
  • Master’s Degree in Marketing, Business or related field
  • Experience in 360 marketing (brand, trade & shopper marketing)
  • Strong understanding of market research and shopper/customer testing methods
  • Knowledge of consumer promotion regulations, advertising and media effectiveness, and graphic materials production
  • Familiarity with marketing tools, channels, shoppers and performance metrics
  • Fluency in English, both spoken and written
  • Proficiency in MS Office (Excel, Power Point)
  • Strong organizational, multitasking skills and customer-focused mindset
  • Team management skills
  • Willingness to work in a hybrid model, with a minimum of 3 days per week from the office
  • Willingness to work on a fixed-term contract until the end of November 2027

You are bound to like your job at Pepco because we guarantee:

  • Work in an international company featured on the Forbes list of the best employers in Poland and beloved by millions of consumers in Poland and Europe
  • A competitive salary and real opportunities for promotion - the development of our employees is the cornerstone of our strategy!
  • Life insurance on preferential terms, to feel secure
  • An extensive benefits platform offering a wide range of options - including medical care, sports cards, events, trips, shopping vouchers, and more
  • Discounts on purchases at Pepco stores - get your favorite products at even better prices!
  • Unlimited access to LinkedIn Learning (for IT - Udemy Business), giving you thousands of expert-led courses to support your professional development, build new skills, and learn at your own pace
  • The opportunity to improve language skills by working in an international environment.
  • Free psychological, legal, and financial consultations as part of our employee support program -our employees' well-being is our top priority!
  • Smart Lunch - meal subsidies for the company canteen, giving access to daily on-site dishes at discounted prices
  • Financial recognition in the form of jubilee awards, additional days off, and loyalty-based discounts for employees celebrating their work anniversaries
  • A social fund providing additional financial support to ensure security and assistance in various life situations
  • A friendly atmosphere and support from colleagues who are eager to share their expert knowledge - despite being a large organization, we’ve maintained a warm, informal atmosphere
  • A role within a unique organizational culture - Pepcoolture - where our mission, vision, and values are the foundation of our everyday work
Pepco

About Pepco

WE

Pepco is the most impressively growing value retailer on Europe’s market. We offer clothing for the whole family as well as home products and toys at the low prices. Today we are present in 18 markets. We open a store every day – currently, we have over 4000 in: Poland, The Czech Republic, Romania, Hungary, Slovakia, Croatia, Slovenia, Lithuania, Latvia, Estonia, Bulgaria, Italy, Serbia, Spain, Germany, Greece, Portugal and Bosnia and Herzegovina. We have been growing dynamically for several years and every month millions of satisfied customers visit our shops. The continuous rapid development of the company is only possible thanks to the high level of involvement of our employees, who are truly the architects of our success. Pepco employs over 31 000 people in Europe. The vast majority (nearly 90%) work in our stores, with the rest working in our distribution centers and offices throughout Europe. Our head office is in Poznań, where 2000 employees make decisions impacting the entire organization.

YOU

You can influence how thousands of individuals on our continent dress and decorate their homes thanks to your work at Pepco! Internationality and diversity are characteristics of our work. The decisions we make at our Poznań headquarters are carried out in the 18 European countries where we conduct our business!

TOGETHER

At Pepco, every day is different. Together we complete our daily tasks, which change based on our positions and the departments we work in. We are in charge of a variety of operations and procedures that have an impact on Pepco's growth as well as the running of offices, stores, and distribution centers around Europe.

Industry
Retail & Ecommerce
Company Size
5,001-10,000 employees
Headquarters
Poznań, PL
Year Founded
2004
Website
pepco.eu
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