Helm

Regional Fleet Sales Account Manager (OEM Program)

Helm  •  United States (Onsite)  •  3 hours ago
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Job Description

HELM is now hiring!

Regional Fleet Sales Account Manager (OEM Program)

This position is responsible for driving commercial sales growth across an assigned territory by working directly with local dealerships and fleet customers. The Regional Fleet Sales Account Manager (OEM Program) will serve as the field sales expert for the OEM client's commercial vehicle lineup, partnering with Sales Representatives to convert qualified leads into commercial fleet sales. This position will also develop and coach dealer networks to strengthen commercial sales capabilities and deliver exceptional sales and service support.

Responsibilities:

· Pipeline & Revenue Growth: Build and expand a robust regional commercial fleet sales pipeline, directly engaging business accounts and key stakeholders.

· Inside Sales Collaboration: Partner closely with virtual Sales Representatives to receive qualified "hot leads," co-manage high-value accounts, and drive local sales conversions.

· Dealer Network Coaching & Enablement: Train, mentor, and coach dealership staff on commercial vehicle prospecting, sales processes, fleet financing, and ongoing service requirements.

· Direct Fleet Engagement: Meet directly with fleet owners and commercial buyers to understand vehicle requirements (payload, towing, custom upfits) and present tailored vehicle solutions.

· Event & Commercial Marketing Support: Represent the brand at regional trade shows, commercial vehicle test-drive events, and local dealership fleet expos to build brand awareness and capture prospects.

· Operations & Standards Compliance: Ensure participating dealers adhere to commercial standards, including service department capabilities, loaner vehicle programs, and fleet customer experience protocols.

Requirements

Preferred Background / Experience:

· Experience: 5+ years of B2B field sales, commercial vehicle sales, or automotive dealer consulting/fleet management experience.

· Relationship Building: Proven ability to build strong, consultative relationships with dealership leadership, fleet buyers, and executive stakeholders.

· Coaching Ability: Demonstrated success in training and enabling sales teams to adopt new sales strategies, processes, and service standards.

· Travel & Mobility: Willingness to travel frequently within the assigned region.

· Education: Bachelor’s degree in Business Administration, Marketing, or a related field (or equivalent practical automotive field experience).

Location: Field – Various locations through metro markets of the US

Travel: 75% travel / field time visiting dealerships and customers; varies depending on assigned market.

Required Competencies:

· Proficient computer skills including CRM systems, Microsoft Office, Email and Web

· Strong B2B sales and commercial fleet sales skills

· Effective pipeline development and revenue growth skills

· Strong relationship-building and consultative selling skills

· Effective dealership coaching, training and mentoring skills

· Strong customer needs assessment and solution-selling skills

· Effective lead management and inside/outside sales collaboration

· Strong communication and presentation skills

· Strong organizational and territory management skills

· Ability to ensure dealer compliance with commercial standards and processes

· Ability to work independently and manage frequent field travel

Additional Highlights:

· Field Leadership: Direct, hands-on role influencing regional market share for leading commercial vehicles

· End-to-End Impact: Drive strategy from initial virtual lead hand-off to physical delivery and long-term customer service support.

· Dynamic Work Structure: Balance active field customer visits and dealership visits with strong cross-functional support from inside sales teams.

Helm

About Helm

Helm is a leading provider of customized branded merchandise, marketing fulfillment, and ecommerce retail turnkey solutions to some of the world’s largest and best-known companies. Helm additionally supports its clients with comprehensive creative, marketing, technological and customer satisfaction services. Established in 1943 and based in Plymouth, Michigan, Helm is also the nation’s largest provider of factory-authored automotive service and owner information.

Industry
Marketing & Advertising
Company Size
201-500 employees
Headquarters
Plymouth, MI
Year Founded
1943
Website
helm.com
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