dentsu

Regional CRM/Campaign Strategy Lead

dentsu  •  Singapore, SG (Onsite)  •  6 days ago
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AI Success™

Job Description

The purpose of this role is to take campaign platform implementation projects for Adobe Campaign, Redpoint or Unica through the entire development life cycle. This role will work as the solution lead and will be directly involved in the architecture, solution design, development, testing and deployment of the campaign platform. This role serves not only as the technical subject matter expert for the given platform, but also as a consultant on projects involving multiple technologies and components.

Key responsibilities:
Provides best practices on the usage of campaign tools to our internal people and clients
Works with the business to craft new solutions using campaign tools such as Unica, Redpoint, Alterian, Adobe Campaign
Understands, customises and optimises the entire campaign management process, to include new campaign requirements, development test, production execution and quality control
Responds to internal requests for solution assistance on deployed campaign platforms within our production organisation
Provides guidance and oversight to solution leads and developers
Works closely with engagement leadership to develop and grow engagements
Translates data into significant information in a concise and effective manner

Location:

Singapore

Brand:

Happy Marketer

Time Type:

Full time

Contract Type:

Permanent

dentsu

About dentsu

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Industry
Marketing & Advertising
Company Size
10,000+ employees
Headquarters
Tokyo, JP
Year Founded
Unknown
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