Avidity

Regional Business Development Manager

Avidity  •  £42k/yr  •  Onsite  •  9 days ago
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Job Description

Regional Business Development Manager – McCurrach onbehalf of The Magnum Ice Cream Company

Area Covers: East Anglia/ Northeast

Full time, Fixed term contract until end of December 2026, with great opportunities to extend

Salary up to £42k per annum (pro rata) plus performance related bonus, company car & fuel card

Can you lead, motivate and engage a sales team to deliver results. We have a unique opportunity to join us as a Regional Business Development Manager on our The Magnum Ice Cream Company account.

As a Regional Business Development Manager your focus will be on leading, coaching, and developing a third-party field sales team—ensuring delivery of results through in-field coaching, structured engagement, and strong execution of the Out of Home strategy. Ideally, you will have experience of leading a field-based team, preferably within the FMCG industry. You will also have experience in a client-facing environment and be confident building strong relationships with key stakeholders.

Our Magnum Ice Cream Company team operates within the Out of Home channel, working across independent outlets, wholesalers, and route-to-market partners. They work with existing customers and target new business opportunities to increase distribution, visibility, and rate of sale across the region.

You will also be responsible for the following:

  • People management & team leadership
  • Ownership of team performance in delivering agreed objectives
  • Training, coaching & development
  • Working in partnership with recruitment teams to attract & retain talent
  • Commercial insight from the field, providing effective and timely reporting
  • Developing and executing regional plans to deliver business growth
  • Managing regional investment and capex budgets
  • Building strong cross-functional and customer relationships

What’s in it for me?

We recognise that people are the key to our success. That’s why we ensure everyone enjoys continuous support, great perks and excellent career development opportunities. Some of the key benefits include:

  • 25 days paid holidays + public holidays (increases with service)
  • Company car & fuel card
  • Company Pension Scheme
  • Life assurance
  • Access to private healthcare
  • Annual Leave Purchase scheme
  • Career development opportunities
  • Employee Benefits portal with retailer discounts and more

Ideally you will be working in a similar role, with experience in Out of Home, Convenience, or Grocery channels. You will have strong negotiation, communication, and presentation skills, with a proactive and results-driven approach to achieving targets. While FMCG experience is preferred, we are open to experienced managers from other sectors.

If this sounds like the perfect next step in your career, don’t miss out—apply now!

Please note this role requires a full UK manual driving licence (with no more than 6 points or previous bans). All offers will be subject to a successful DVLA licence check. This is a field-based role involving regular travel, and occasional overnight stays may be required.

Avidity

About Avidity

Our purpose is singular: we exist to help brands sell more.

We are Avidity – the parent company for a group of sales and marketing agencies that help you sell more.

Helping brands sell more requires constant evolution as consumers, customers, sectors and channels change. Our services span field marketing, data and digital products and experiential. The agencies in our family are McCurrach, Standout, Wave, and Thumbprint.

Our business has changed a lot in over 120 years – but our mantra from day one has always been to help you sell more. We’ve evolved from a field sales business into a multi-agency, multi-service sales and marketing group.

In recent years, we also partnered with Metric Capital Partners who provide investment and financial firepower to help us achieve our goals.

We're committed to being industry-leading, challenging the norm to unlock the best ways to sell more.

To view our vacancies across our group and join our team please visit https://www.weareavidity.com/careers/

Industry
Consulting & Advisory
Company Size
51-200 employees
Headquarters
Glasgow, GB
Year Founded
Unknown
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