The IKEA vision is to create a better everyday life for the many people – and we’re always searching for new and better ways to do it. We use our home furnishing knowledge to create products and solutions that will enable more people to live the life they want.
Range Strategy & Identity is responsible for leading and developing strategic and creative directions and movements for range, design and communication to strengthen our identity for growth, visitation and low cost.
In this role, you will play a crucial part in shaping the future of IKEA range identity and make the home furnishing come alive through a complete, coordinated and relevant product range meeting the evolving needs of the many people.
Our team is based in Älmhult. We believe that your presence with the team and working the majority of the time in the workplace is crucial. In this role you will belong to Range & Communication Identity and Design.
We are now looking for a Range Identity Leader with strong home furnishing identity skills and a creative mind. By connecting life at home insights, knowledge, creativity, design and business opportunities, you will lead and develop creative range directions, concepts and frameworks that inspire and guide product, range and communication development across IKEA and at the same time strengthen growth, positioning and relevance for the many people.
In the coming years, we will strengthen our home furnishing focus as well as our commercial impact through styles and CMF (Colour, Materials and Finishes) concepts for a more impactful execution towards our goals of growth, low cost and visitation.
You are a visionary thinker, passionate about life at home, home furnishing and creativity. With an ability to simplify complexity, you convert insights into inspiring, actionable directions that shape the future IKEA product range.
You thrive at the intersection of creativity and business, balancing long-term direction with practical execution. Through collaboration, storytelling and a deep understanding of the IKEA identity, you create clarity, inspire others and drive meaningful change across organisations.
Ready to help evolve the IKEA range identity and create the next generation of home furnishing solutions? We'd love to hear from you.
We look forward to receiving your application by 15th of November at the latest. Apply by submitting your CV and please note that we do not ask for a cover letter in this recruitment process. Instead, you will have the opportunity to tell us more about you and your experience through the screening questions in the application system.
If you have any questions about the role or the recruitment process, or if you have a special need that requires accommodation in the recruitment process, feel free to contact the Recruiter Matilda Winninge, matilda.winninge@inter.ikea.com
We always recruit based on values, competence, potential and diversity. We will first consider co-workers employed at Inter IKEA Group impacted by organisational changes. For this specific recruitment priority will be given to impacted co-workers in IKEA of Sweden, IKEA Marketing & Communication and Inter IKEA Technology Services AB, provided competence requirements are met for the role.
ONE BRAND, MANY COMPANIES AND MANY, MANY PEOPLE
We’re a diverse group of down-to-earth, straightforward people with a passion for home furnishing. We come from all over the world, but we share an inspiring vision: “to create a better everyday life for the many people”.
How we realise this vision is based on our shared humanistic values. These values are the foundation of our work and our inclusive, open and honest culture where you can be yourself. Our culture is based on the spirit of togetherness, enthusiasm and fun. And we’re always looking for people who share our positive attitude and values.
IKEA unites thousands of co-workers and hundreds of companies with different owners, all over the world, organised in a franchise system. It’s one brand but it reaches millions of hearts and homes.
ABOUT INTER IKEA GROUP
The purpose of Inter IKEA Group is to secure continuous improvement, development, expansion and a long life of the IKEA Concept. It has three core businesses: Franchise, Range & Supply and Industry.
• Inter IKEA Systems B.V. is the owner of the IKEA Concept and the worldwide IKEA franchisor. The assignment is to continuously develop the IKEA Concept and to ensure its successful implementation in existing and new markets. 11 different groups of companies own and operate IKEA sales channels under franchise agreements with Inter IKEA Systems B.V. A large group of franchisees are owned & operated by INGKA Group. Inter IKEA Systems B.V. also assigns different IKEA companies to develop range, supply and communication.
• IKEA Range & Supply is responsible for developing and supplying the global IKEA range. This means working with the whole value chain: from the needs and wants of the many people, through product development and the sourcing of raw materials, to a product’s end-of-life.
• IKEA Industry is the largest producer of wooden furniture in the world and manufactures wood-based furniture for the IKEA product range. We can offer a wide variety of exciting roles and assignments - from product development to production and from distribution and store design to interior design. And much, much more! And we’re always looking for people who have the desire to learn and grow professionally right along with our business.
We can offer a wide variety of exciting roles and assignments - from product development to production and from distribution and store design to interior design. And much, much more! And we’re always looking for people who have the desire to learn and grow professionally right along with our business.
