Swickard Auto Group

[R] General Sales Manager

Swickard Auto Group  •  $72k - $180k/yr  •  Oregon (Onsite)  •  1 month ago
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Job Description

Job Type
Full-time
Description

Swickard Auto Group, a leading automotive organization across the West Coast and Pacific Northwest, is seeking an experienced General Sales Manager (GSM) for one of our high-volume dealerships in the Portland metro area.

This is a confidential opportunity for a steady, disciplined leader who knows how to drive volume, develop managers, and deliver a consistent, guest-first sales experience rooted in integrity—not pressure.

Responsibilities:

  • End-to-end variable operations leadership across new, pre-owned, digital retail, internet/BDC, and F&I collaboration.
  • Daily sales execution built on preparation, structured appointments, and clear follow-through.
  • Sales management coaching and development, ensuring desk managers and sales leaders operate with consistency and accountability.
  • Strong partnership with fixed operations to ensure clean hand-offs, accurate timelines, and a seamless guest journey.
  • Inventory strategy & execution trade appraisals, aging control, pricing discipline, and market-based decision-making.
  • Performance ownership across volume, front/back gross, lead response times, closing ratios, F&I referrals, and CSI/NPS.
  • Reputation stewardship in the local market, aligned with Swickard’s long-term commitment to community and guest trust.

Qualifications:

  • Demonstrates a high “HQ” (Hospitality Quotient) consisting of kindness & optimism, intellectual curiosity, work ethic, empathy, self-awareness, and integrity.
  • Proven success as a General Sales Manager or senior sales leader in a high-volume import environment.
  • A leadership style grounded in clarity, consistency, and calm accountability
  • Strong ability to coach managers—not just desk deals—toward predictable performance.
  • Deep understanding of modern retailing: digital leads, CRM discipline, appointment-based selling, and follow-up systems.
  • Solid operational instincts around inventory mix, pricing strategy, and market dynamics.
  • A hospitality-first mindset aligned with Swickard’s values and long-term view of leadership.

Physical Requirements

  • Sitting: The majority of the workday is spent sitting at a desk, using a computer and phone.
  • Standing and Walking: There may be times when the general sales manager needs to stand, walk around the dealership, or attend meetings.
  • Reaching and Bending: The manager may need to reach for files, supplies, or equipment.
  • Lifting: Occasionally, there might be a need to lift or move documents, supplies, or equipment.

Benefits of Working at Swickard:

  • Career Path –Swickard isn’t just a J-O-B. You’ll learn and grow into different roles and be able to take on new leadership responsibilities.
  • Aggressive executive-level pay plan with performance incentives
  • Full benefits package (medical, dental, vision, PTO, 401(k))
  • Strong, stable traffic in a high-demand Oregon market
  • Support from a growing, hospitality-driven automotive group with clear standards and systems
  • A discreet, confidential process for experienced leaders exploring their next step.
  • We are an Equal Opportunity Employer and value diversity and inclusion at our company

About Us:

  • We were founded in 2014 by Jeff Swickard in Wilsonville, OR.
  • We’re a hospitality company that happens to sell cars, parts, and service.
  • We are a team. Everyone plays a role in our success.
  • Culture: We want to be our customers’ favorite place to purchase, lease, or service their vehicle and we want to be your favorite place to work!
  • Highline Brands: Swickard has positioned itself as a leader in highline brands such as Mercedes Benz, BMW, Volvo, Porsche, Lexus, Audi, Land Rover, and more.
  • We are consistently ranked as one of the fastest growing dealership groups in the US by Automotive News.

Most people have a stressful experience buying or servicing their car. It shouldn’t be that way. We’re looking for people as crazy as we are about revolutionizing the car-buying experience, and it starts with hospitality. Hospitality isn’t just what we do, it’s who we are. We need exceptionally talented individuals to join our mission and embark on a challenging, rewarding career. Do you have what it takes?


Salary Description
$72k - $180k annually

Swickard Auto Group

About Swickard Auto Group

We are fueled by our goal to be #1 in sales and service, while continuing on our road to redefine the car buying experience and delivering personalized customer service. We believe in empowering our employees to delight our customers as we drive towards building a culture of compassion.

Our commitment to our customers continues well beyond the date of purchase. We also have a professional team of technicians on hand with the skills and equipment to handle all manner of maintenance and repairs, as well as a full stock of authentic parts. Make your way to Swickard Auto Group today for quality vehicles, a friendly team, and professional service at every step of the way.

We're on a mission to revolutionize the automotive industry with hospitality. If you want to join us, visit https://www.swickard.com/careers/ to find opportunities near you.

Industry
Automotive & Mobility
Company Size
201-500 employees
Headquarters
Las Vegas, NV
Year Founded
2014
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