Job Description

*This role is hybrid, located in downtown MONTREAL, QC

You’re a go-getter, a strategic thinker, and a natural empath You’ve built your chops, 5 + years deep in qualitative research, and now you’re craving more meaning, more mastery, more momentum

Our client is Canada’s most established qual agency - 50 years strong - and they've stayed relevant by embracing change, nurturing talent, and delivering work that makes people pause, feel, and act. We’re looking for someone who wants to respect the legacy, build on the foundation, and help shape what’s next.

If you love insight the way we do, as both art and instrument, this is your place.

Ready to Take Your Qual Game to the Next Level?

We believe research done right changes everything how brands speak, how products are shaped, and how organizations evolve. We’re a team of seasoned researchers, insight artists, and creative strategists who believe in the power of depth over noise, humanness over jargon, and work that leaves a mark

This is your invitation to do the best work of your career with brilliant people, bold clients, and projects that matter.

About Us

We’re not your typical agency. With over 50 years of qualitative expertise, we are trusted by global Fortune 100 companies and breakout brands alike. We specialize in brand positioning, innovation, creative testing, and deep human understanding - all delivered with our award-wining shared learning journey approach that turns complexity into clarity.

We believe in the magic that happens when you combine mastery, creativity, emotional intelligence, and a healthy dose of fun Whether it's a 7-day ethnography, a creative co-creation sprint, or a high-stakes boardroom deck, we deliver work that resonates.

What You’ll Experience

• A high-trust culture where your perspective is valued, not watered down.
• The chance to partner directly with senior clients and C-level decision-makers.
• Projects that span consumer, brand, culture, and category, from food and finance to tech and travel.
• Creative collaboration with a team that’s equal parts strategic and soulful.
• A team of unicorns Strategists, moderators, anthropologists, and storytellers; all masters of the dance between competence and warmth
• An opportunity to refine your voice, stretch your methods, and build a name for yourself in the industry and with clients.

What You’ll Do

• Design and execute qualitative research studies (focus groups, IDIs, ethnographies, BBFGs, diaries, and more)
• Translate research into powerful narratives and strategic implications
• Lead client conversations with empathy, clarity, and curiosity
• Collaborate with our team of moderators, insight seekers, anthropologists, storytellers, videographers, strategists, and project managers
• Stay sharp by playing with emerging methodologies and pushing the boundaries of what's possible
• Build trust-based relationships with clients that fuel our collective success and growth.

What You Bring

• 5+ years of agency-side qualitative experience (bonus if it spans multiple categories)
• Proven ability to moderate, analyze, and synthesize with confidence and flair
• Proven ability to acquire, retain and build client relationships
• A strategic brain and a storyteller’s heart
• Excellent writing and presentation skills
• Comfort working in English (Cultural fluency in Quebecois is a strong asset)
• A deep respect for humans, and a knack for uncovering what makes them tick

Bonus Points If You…

• Have experience with online qual platforms (Recollective, Discuss.io, dscout, EthOs, etc.)
• Have worked across diverse industries and audiences
• Have loyal clients
• Are a bridge-builder between consumers and brands, data and emotion, complexity and clarity
• Thrive in spaces where intuition meets rigour
• Love seeing a deck go from raw transcript to sharp, story-driven insight where design and content dance perfectly
• Have a growth mindset
• Value respect, depth, and real collaboration
• Are driven, but never transactional
• Have a personal side hustle, creative pursuit, or unexpected skill that brings joy and edge to your work