
[Publishing Center] Community Ecosystem Development Manager
Jakarta
Full-time
Marketing - Business development(BD)
Marketing Postion
MOONTON is seeking a passionate and motivated individual to create a significant player experience within the various segments of the grassroots player base across Indonesia. The role of the Community Ecosystem Development Manager will act as a trailblazer for innovation, forging new pathways within the MLBB ecosystem to engage emerging grassroots user segments across Indonesia; delivering impactful and fresh experiences to our community, in line with the company's and brand's principles and objectives: - We require candidates with 3-6 years of experience; proven knowledge and intuition in multi-region offline event/on-ground project management, business development and partnerships, account management and marketing activation. - Possess genuine interest and professional work experience in gaming, entertainment, youth culture, digital platforms or consumer technology; has agile mindset for business growth. - It is highly desirable if the candidate has a background in following industries: OEM, FMCG, F&B, regional-sales management, game-community experience. - The candidate should be capable of managing a large userbase with a customer-service orientation and will be a plus point if he/she has experience in government relations. "forging new pathways within the MLBB ecosystem to engage emerging grassroots user segments (e.g., rural areas, younger demographics) across Indonesia" Responsibilities: - Manage the opening of a new market with consistent aligned values; maintain existing user bases using target-market relevant strategies, such as localized engagement initiatives and brand-aligned content. - Optimize cross-stakeholder communication and player engagement, resolve implementation obstacles arising from different stakeholders. - Plan and execute activities with measurable milestones and predefined targets, with the long-term aim of fostering loyalty, trust, and alignment with the brand's core values; hence integrate with player base lifestyle. - Analyze target audience's metrics, provide actionable insights, and formulate strategic plans for community scalability and growth in terms of expanding to new segments, increasing engagement capacity. - Leverage existing resources to address local market conditions and player needs; matching project expansion and operational purpose. - Develop and implement targeted marketing strategies across various channels, including social media activation, locally-driven and grassroots-oriented means to achieve an optimal involvement rate. - Support ad-hoc projects that require business-driven insights, related to game publishing, and are targeted at core grassroots players.
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MOONTON Games was established in 2014 and headquartered in Shanghai, China; the video game company is known as one of the pioneers of MOBA Gaming, with millions of international fans worldwide.
Games and esports are part of our DNA and a way of life, and we are committed to nurturing the ecosystem to support our players and celebrate their talents. We have created several national leagues and award-winning tournaments, including the Mobile Legends: Bang Bang World Championship, MSC, and Mobile Legends: Bang Bang Professional League (MPL.
With more than 1,600 employees across various markets, such as China, Indonesia, Latin America, Malaysia, the Philippines, and Singapore, we offer a wealth of benefits to our hires, consisting of veteran gaming, esports professionals, fresh graduates, and even mid-career switches.
In MOONTON Games, you will experience an open working style with a flat structure.
We welcome all applicants passionate about gaming and esports to join us!